MyMenu

The MyMenu Concept

MyMenu was established to answer the public's growing demand for high quality meat and specialty food items at reasonable prices. MyMenu is a specialty frozen food chain and is an economical and friendly alternative to conventional grocery store shopping.

The MyMenu Products:

The MyMenu product line has been developed and maintained under a private trademark label. Our stores carry a wide variety of over 300 products including beef, pork, poultry, seafood, hors d'oeuvres, vegetables, desserts and many specialty products. We strive to create a diverse product line that caters to a variety of lifestyles, including homemakers, senior citizens, and professionals.

What We Offer:

• Family friendly, flash frozen retail grocery store concept that requires a small staff and set hours that allow operators to have a balanced life beyond the store
• Complete turn-key package, comprehensive training for all levels, on-site set-up and ongoing support
• The MyMenu Rewards loyalty program executing innovative customer loyalty marketing for customers
• Strong suppliers relationship that allow MyMenu to offer exclusive items not available at grocery store
• MyMenu brings to our customers hundreds of high-quality, specialty flash frozen food products in a friendly, convenient one-aisle environment.

Marketing and Advertising:

At MyMenu, we understand that, advertising is a key component to promoting and strengthening our brand. Such advertising includes, innovative promotions, advertising and consumer research effectively create and maintain awareness about MyMenu.

The cornerstones of the MyMenu brand are:

• Hundreds of quality grocery products available in one easy-to-shop aisle
• Outstanding customer service
• Unique packaging
• Reasonable pricing with extra MyMenu Reward savings on every flyer
• Clean, inviting store image
• Friendly, knowledgeable Product Consultants

Training:

MyMenu prides itself on its comprehensive training program. Upon being awarded a store, Franchisees will complete the following:

• Pre-Training Orientation (1/2 day) - During this time you will receive your Pre-Training Orientation Package including your Franchise Agreement. You will also meet representatives from several Brand Team Departments.
• Classroom Training (2 weeks) – This training is held with other Franchisees from across the country and allows Franchisees to network and learn from one another. It is an intensive and comprehensive curriculum designed to acquaint you with MyMenu operational systems and retail and business management skills.
• In-Store Training (7 days) – This week of training provides you with the hands-on experience you need to become a successful Franchisee.
• On-Site Set-up (12 days) – MyMenu Field Trainers will meet you in your store to help you receive and merchandise your first product order, help you train staff and set up your store. The store is opened to customers one week before the Grand Opening, also referred to as the 'soft opening.'
• Follow up On-Site after Grand Opening and Transfer Date (7 days) – After the Grand Opening and/or transfer date, your Field Consultant will stay with you for approximately one week to provide guidance and follow up on any questions you may have.

Field Consulting and Operational Support

Your MyMenu Field Consultant will act as the liaison between the Franchisee and the Franchisor. Their management skills and knowledge are provided to the Franchisees formally for one week following the Grand Opening. In addition, they will continue to be the key contact at Corporate Office, providing Franchisees with expertise and support on an on-going basis.

Current Franchise Opportunities:

Take Advantage of a Great Opportunity! For a limited time, MyMenu is extending a pioneer plan offer to new franchisees in Madison, WI and Fort Wayne, IN.

The plan significantly reduces the investment requirements for a new MyMenu franchisee and includes savings of approximately $100,000 through the reduction of upfront costs including the initial franchise fee, elimination of the construction fee, as well as lowering the cost of construction.

MyMenu is also lowering royalties to as low as 3 per cent, as part of the pioneer plan. You will also receive
considerable store support, and field support to offset
operational costs.

At MyMenu, we strongly believe the success of our Franchisees is based on our extensive Franchisee selection process, our continuous training and our on-going support programs.

MyMenu has immediate unit franchise opportunities currently available in North Dakota, South Dakota, Nebraska, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Pennsylvania, Kentucky, and Tennessee.

MyMenu is interested in Area Representative Candidates who meet the following criteria:

• Willing to develop a minimum of 50 stores in a given area or region
• Must own and operate a pilot store prior to soliciting for franchisees
• Have the financial wherewithal to sustain the ramp up period
• Past experience in growing a franchise multi unit system or equivalent business acumen

None of the communications made through this Website should be construed as an offer to sell any MyMenu franchises in, nor is any such communication directed to, residents of any jurisdiction requiring registration of the franchise before it is offered and sold in that jurisdiction. No MyMenu franchises will be sold to any resident of any such jurisdiction until the offering of such franchises has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required Uniform Franchise Offering Circular (in the case of residents of the U.S.A.) or other Disclosure Statement (if any) has been delivered to the prospective franchisee before the sale in compliance with applicable law.