Schlotzsky’s Cruises the Mother Road with Three Hot New Chicks

Posted on September 15, 2010 by Jessica Dees

Popular Restaurant franchise Extends Summer Promo with Three New Chicken Sandwiches; Chance to Win 2011 Chevrolet Camaro

Austin, TX (August 30, 2010) – As the weather cools down and fall breezes in, Schlotzsky's wildly successful Route 66 promotion is winding its way toward California, offering three new limited-time-only signature sandwiches and a chance to win a classic American car perfect for the drive – a 2011 Chevy Camaro.

After the initial leg, which was the most successful summer promotion in company history, Schlotzsky’s, home of The Original® round toasted sandwich, will extend its trip down Route 66. The promotion introduces new signature sandwiches, each with flavors influenced by cities along the route.

\"Our guests demonstrated a passion for the history behind Route 66 and an appreciation for the regional flavors featured in each sandwich, so without question, we decided to extend the promotion and continue our trip down Route 66,\" said Kelly Roddy, president of Schlotzsky's. \"To help celebrate this historic stretch of highway, we chose to give away a car that reflects the style and persona of Route 66, the Chevy Camaro.\"

Schlotzsky's starts the ignition on the fall Route 66 promotion, \"Pick Your Chicks on Route 66,\" on August 30. On this stretch, Schlotzsky’s takes the road west along the classic American highway with the three new delectable sandwiches, the Santa Fe Chick, Sedona Chick and California Chick, each featuring ingredients inspired by their region.