Sophisticated Marketing Strategies help Home Care Assistance Franchisees achieve Unparalleled Success!

Posted on February 24, 2010 by Suzanne Musial

At Home Care Assistance, we are always striving to provide our franchisees with a competitive edge in their marketplace.

One of our franchise opportunity's key differentiators is our marketing prowess and our ability to successfully teach our franchisees to be successful marketers, regardless of their experience.

Imagine being able to own a large, exclusive territory with North America's premier senior care franchise and market yourself better than anyone else!

That's what you will get with Home Care Assistance.

Unlike other companies in our industry, we have a business model that is optimized for today's web savvy consumer.

• According to Facebook, 45-65 year old women are the fast growing demographic on their site.

• The number of social media users has increased 87 percent since 2003.

• Nielson Co. recently reported that time spent on social networks, such as Facebook, Twitter, YouTube and various blogs, increased 73 percent from 2008-2009.

These are just a few of the reasons why we have formed a strategic partnership with Google (an unparalleled feat in our industry) and have built a sophisticated in-house marketing team who work tirelessly to ensure that Home Care Assistance franchisees achieve top search engine listings in each market served.

In addition, we customize social media marketing campaigns for each of our franchise owners. Our objective is to greatly increase online brand awareness for Home Care Assistance franchise offices, while quickly generating leads for each owner at a cost-effective cost per acquisition.

To further help streamline new customer growth, our internet team creates Facebook and Twitter accounts for each owner along with targeted online advertisements and timely press releases.

Combine these services with our internal franchise owner blog, where information sharing is paramount, and you have a franchise offering that is unlike any other in the marketplace.

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Sophisticated Marketing Strategies help Home Care Assistance Franchisees achieve Unparalleled Success!

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