Tax franchise names contest winner

Posted on October 18, 2010 by Franchise Gator Admin

One of the best ways for franchises to spread brand awareness is by getting customers involved in exciting contests. Giving fans of the franchise the opportunity to get involved in marketing will drive more business than ever to chains around the country.

One franchise taking advantage of this new trend is Liberty Tax. The accounting franchise recently announced that it had named Brittney Wojtaszek of Las Vegas, Nevada, Miss Liberty Tax 2011. The franchise asked people to submit videos and applications prior to April 15, getting them involved in brand loyalty.

"Brittney has an exciting year ahead," said Martha O'Gorman, Chief Marketing Officer. "We are honored to find a strong and enthusiastic candidate, and will welcome Brittney officially with a number of different opportunities."

Ms. Wojtaszek was equally enthusiastic upon hearing the news.

"I am very excited to be involved in the marketing outreach and cause-related events that Liberty Tax will be conducting across the nation this year," she said. "I hope to do the Liberty crown justice on my travels in the year ahead."

Getting regular citizens involved in promotions is one of the best ways to get people interested in the products or services that a franchise provides. The fun and exciting activities may lead to more customers walking through your door.