Blendz Adds Vice President of Franchise Development to Executive Team

Posted on May 12, 2008 by Bill Dube

Franchise Industry Veteran Scott Mortier Fills Newly-Created Position

CAMPBELL, Calif.,– Blendz, the quick-service restaurant where great-tasting, healthier food meets the speed and convenience of traditional fast food, today announced that Scott Mortier has been tapped to fill the newly-created position of vice president of franchise development, where he reports to CEO Matt Phipps.

“The addition of Scott to our management team is a tremendous asset that will benefit all of our franchisees,” Phipps said. “He has been involved in the franchise industry for more than a decade, starting out as a multi-unit franchise owner. He is an expert in developing strategic sales and marketing plans, as well as in managing real estate development and construction projects for major franchises, including Quizno’s sandwich shops, 123 Fit Services, and Froots restaurants. Scott brings the ideal combination of franchise ownership experience and success in driving sales both domestically and internationally to Blendz.”

In his new role, Mortier will lead the market expansion program for Blendz, which includes single-unit franchises, area developer opportunities for specific U.S. geographic territories, and international opportunities.

“I am very excited to be working with Matt and our franchisees as we strengthen brand recognition, increase market share and extend the Blendz footprint across the country and around the world,” Mortier said. “Quick-service restaurants that provide consumers a healthier alternative for meals on the go, offer the most exciting opportunity today in the food-service industry for entrepreneurs who are interested in owning their own restaurant.”

About Blendz

Blendz quick-service restaurants feature tossed-to-order salads, grilled panini sandwiches, blended smoothies, delicious gourmet hot soups and at some locations, coffee and espresso drinks. Unlike traditional fast-food restaurants, Blendz combines a healthier fare with the speed and convenience that customers demand. Blendz is now offering franchise opportunities throughout the U.S.