HOMES & LAND REPORTS RECORD FRANCHISE GROWTH IN 2006

Posted on March 09, 2007 by

Company's Financial Strength Apparent Even in "Cooler" Real Estate Market

Tallahassee, FL - Homes & Land today announced that it added 25 new franchises in 2006, a record year in its franchise development history. The company also facilitated the transfer of existing franchises in six markets.  The new affiliates bring the total number of franchises in the Homes & Land network to 337. A full list of the new markets is provided later in this release.  Specific Homes & Land franchise owners are available for local interviews by emailing WickerR@homesandland.com or accessing the website.  While some areas are sold out, the company still has target markets available for franchise development.

"We are fortunate to attract forward-thinking business people who view our relationship as a strategic partnership," said Brian Crawford, Vice President of Franchise Development for Homes & Land. "This partnership and the powerful advertising vehicles we provide are the keys to our success even in today's cooler real estate climate.  We welcome our new affiliates and look forward to our continued growth as well as serving home buyers and sellers across the nation."

In addition to its record year, Homes & Land was recently recognized for its growth and stability in the current Franchise 500® issue of Entrepreneur magazine.  The company placed at number 95 in the overall rankings and number two in the Advertising Services category.   Homes & Land began in 1973, primarily as a magazine offering real estate brokers the opportunity to advertise their top listings.  The company has evolved into an integrated advertising platform for real estate professionals. The value of the Homes & Land brand is evidenced not only by the quality of its print publications, but also by an innovative website and a full spectrum of direct mail and marketing programs.

About Homes & Land Affiliates, LLC

Founded in 1973, Homes & Land is a franchise organization and is the foremost national publisher of real estate magazines promoting the listings of top-producing agents across the nation.  Headquartered in Tallahassee, FL, Homes & Land prints and distributes more than 65 million magazines annually under the banner of its 337 affiliated magazines reaching over 30,000 communities throughout the United States and Canada.   In addition to its flagship publication, the company also publishes Home Guide magazine, Estates & Homes magazine and Rental Guide magazine.  Just one testament to the company's history of innovation was its early position in 1992 at the forefront of online real estate listing distribution.  Today, the company's website attracts half a million unique visitors and over 30 million page visits per month. The Homes & Land brand provides its agent customers with a comprehensive integrated marketing program and buyers and sellers with one of the most recognizable and reliable real estate resources.