San Antonio, Texas " It started as a simple dream, a South Texas husband and wife team determined to change the way people looked at living a healthy and balanced lifestyle. Ten years later, Shane and Wayne Evans’ dream is touching more than five million lives and it continues to grow strong. Massage Heights, an international membership based massage and facial franchise company, is celebrating its 10 year anniversary this April. This milestone comes on the heels of Shane’s recent appearance, as the company’s COO, on CBS’ reality series, Undercover Boss. The company opened its 100th Retreat in December 2013 and has 30 franchises in development and plans for 75 licenses in 2014.
Shane isn’t just a self-proclaimed massage enthusiast; she has always recognized the benefits associated with regular massage therapy, which includes helping to fight off disease and depression, boost immunity, relieve pain, increase alertness and improve sleep quality, but back in 2004 there wasn’t an affordable place to go. “We both grew up in homes where the value of the dollar was understood and not taken for granted. Traditional family values were instilled in us our entire lives,” she said. When she and Wayne were first introduced to the idea of a membership based therapeutic massage concept, with Wayne’s background in the health club industry, and Shane’s in sales, they knew that they could make this work. Four months later, they opened their first Massage Heights Retreat (formerly known as a Massage Heights Clinic) in the Alamo Heights neighborhood of San Antonio, Texas, hence the name Massage Heights. “We received an overwhelming response from our Members and Guests who wanted to know when we might expand to bring our concept to their neighborhoods, as many of them were driving across town to take advantage of the value we had to offer,” said Wayne.
About the author:
Stephan Baldwin received his B.A. from Lock Haven University of Pennsylvania in Interactive Design. He went on to start Traffic Media, a successful online consulting firm specializing in website design and marketing for real estate professionals in South Florida. Looking for a change in scenery, Stephan accepted the position of Marketing Director with Franchise Gator and moved to Atlanta where he currently resides. Stephan brings over 10 years of experience in UI design, SEM, SEO, email & affiliate marketing to Franchise Gator.