Mr. Greek Eyes A Wide Open Greek Market

Posted on November 09, 2006 by Ginger Watford

Washington, D.C, - Move over stereotypical restaurant chains, Mr. Greek is coming through! The Canadian born Greek chain is ramping up its franchise sales and crossing the border. With its eye on a nationwide expansion plan and a virtually untapped Greek market, the concept is prepped and ready to take over the country.

“Greek cuisine is right behind Italian, Asian and Mexican food in popularity but unlike those saturated segments, the Greek segment is wide open with very little competition,” said George Raios, President & CEO of Mr. Greek Restaurants Inc. “Americans demand high quality, flavorful food and lots of choices. Mr. Greek answers all of the demands with tastes that are familiar but not over-used.”

Voted “Best Greek Restaurant” by the Toronto Sun and “Best Greek Restaurant Chain” by Eye Weekly; Mr. Greek serves authentic Greek and Mediterranean cuisine in both casual dining and fast casual restaurants.

The full-service Mr. Greek Mediterranean Grill provides a full bar and offers seafood, pasta and grilled delicacies, saganaki, kalamari, as well as its signature souvlaki and gyros. The fast casual Mr. Greek takes "food on the go" to a new level, serving all meals on china for customers who dine-in. The restaurants seat 60 (Fast Casual) -180 (Grill) people and are 2,000 (Fast Casual) - 5,000 (Grill) square feet. Both Mr. Greek concepts offer call-ahead, pick-up, take-out and delivery.

Mr. Greek currently has 22 locations in Southern Ontario. The first U.S. location will be in Washington state and is slated to open in the next six months.

About Mr. Greek:

Mr. Greek opened its doors to the public in February of 1988. The Danforth location, in the heart of Greek Town in Toronto quickly became known as the busiest Greek restaurant in the city. In the first year of business, Mr. Greek's sales surpassed the expectations of everyone, and it soon became the number one force in Greek cuisine in Toronto. Business continued to boom and four years later, a need for a location was identified in the city's east end. From there, the word spread, Mr. Greek became popular with the entire community, and now, Mr. Greek has grown to 22 locations in Southern Ontario.

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