There’s no question that Google is one of the largest and furthest reaching companies in today’s world. The company’s influence has shaped the way we use the web and continues to expand into mobile hardware, augmented reality fashion accessories like Google Glass, even self-driving cars. With Google’s prominence it’s no wonder why the FTC began looking into antitrust claims against the search giant. Ultimately, Google settled the investigation earlier this year with little action from the FTC. Competitors were not happy, however, insisting that Google’s monopoly is a real and serious threat.
Google is quite obviously the leader of the pack when it comes to search engines. Its share of the search engine market consistently falls between 60% and 70% of the total market, with competitors far behind. We found that, on average, it’s taken Bing (arguably Google’s next largest competitor) 825 days to match features similar to those Google offers. That’s approximately over two years to match what Google has already rolled out. This latest finding begs the question: Is Google a monopoly or just really good at innovation?
See the data for yourself in our infographic: Is Google Search a Monopoly?