July 16, 2012
Hear directly from Silver Cross Franchisee, Gary Warchola, on why he chose Silver Cross and the incredible support he's received.
Total Investment: $105,100 - $137,100
Industry: Healthcare & Senior Care
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Speaker 1: Hi, Iím Gary Warchola, and Iíve been with SILVER CROSS for three years. I am the Owner/Operator here in Edmonton. I chose SILVER CROSS because I wanted my own business, and I enjoy working with people, and I wanted a business that was proven, and thatís what drew me to the franchise model. Some of the benefits of owning your own franchise are the opportunity for growth is exponential, and also, the personal satisfaction that you gain from helping people is incredible. SILVER CROSS provides hands-on training when you are starting up, continuous support while you are running your business, and also monthly budget reviews to make sure you are staying on track. You can contact SILVER CROSS at any time for any support that you may need. The demand for SILVER CROSS products is ever increasing with the baby boomers that are now retiring and the seniors that are wanting to stay in their homes and maintain their independence. Through SILVER CROSS products, we are able to provide them with this service. One of the key marketing strategies for SILVER CROSS is through its recycled product. We search out recycled product for our clients to give them a cost effective solution for their needs. This helps keep the clients coming in to our facilities. Another key marketing strategy for SILVER CROSS is the personal touch. We send out thank you cards and pamphlets and are continually reaching out to our customers to make sure that our products are meeting their needs. One of the advantages that SILVER CROSS has over its competitors is our ability to offer recycled product to our clients at a reduced cost. We have over 17 years of experience, and we build great relationships with our clients. [End of Audio] Duration: 1 minute and 41 seconds