Franchise Experts

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A Few Tips to Chew On Before Investing in a Fast Food Franchise

Food franchises are popular, but are they a good fit? The most popular franchise to invest in is fast food, according to Entreprenuer.com. Food franchises dominate the Franchise 500®, making up half of the top 10 and more than a quarter of all ranked companies. Additionally, food franchises...Read More

By Ken Jennings | Posted June 05, 2014

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Franchise Discovery Day: Who Should Pay The Costs?

A common question asked by prospective franchisees is who should pay the cost of attending the Franchise Discovery Day?  Should the prospective franchisee pay for their own costs or should the franchisor cover the prospective franchisees costs? In the world of franchising, there is no...

By | Posted June 04, 2014

Does a Higher Minimum Wage Hurt Franchising?

The nationwide push to raise the minimum wage continues to gain momentum. The issue was brought to the forefront over the last 18 months as employees of quick service restaurant (QSR) workers waged a series of marches and protests demanding and increase of the minimum to $15/hour. President...

By | Posted May 29, 2014

Can I Trust a Franchisor's Financial Performance Representations (Item 19 of the FDD, Part 2)

Understanding Item 19, Part 2: The 4 Types of Item 19’s In our previous review of Item 19, we provided a general guide to items found within a company’s Item 19 Financial Performance Representation (formerly known as an Earnings Claim; also known as Article 19).  In part 2, we...

By | Posted May 12, 2014

The Affordable Care Act and Franchising

One of the more significant issues facing today’s franchise owner are the requirements under the Affordable Care Act (ACA). For owners with multiple locations, particularly in the restaurant and automotive industries, the concept and calculation of “Full Time Equivalent” (FTE)...

By | Posted May 09, 2014

Approach the Franchising Business like Dating

A key element that most people don’t often consider when choosing to invest in a franchise is whether or not the particular franchise fits within their personality type. The first thing that potential franchisees typically evaluate when reviewing franchises are the hard stats such as the...

By | Posted April 21, 2014

How Much Will I Make With a Franchise? (Item 19 of the FDD)

Understanding Item 19: Financial Performance Representations At the core of every potential Franchisee is the age-old question: How much money can I make? The Federal Trade Commission (FTC) has enabled Franchisors the ability to offer an educated answer to this question via Item 19 of the...

By | Posted April 17, 2014

Cinnabon's Recipe For Expansion: Licensing and Co-Branding

Cinnabon has long been thought of as the snack for travelers running through airports and shoppers strolling through malls. What started as a single bakery in Seattle's Sea Tac Mall in 1985 has grown into a company with 1,200 brick-and-mortar locations in 54 countries. But the chain's biggest...

By Ben Baggett | Posted March 24, 2014

What Are 3 Important Qualities of a Successful Entrepreneur?

Meet Rocco Fiorentino Recently, Benetrends' President and CEO Rocco Fiorentino was featured on a panel of experts for "Empowering Entrepreneurs" put out by Media Planet. Fiorentino joined the Benetrends board of directors in 2009, with more than 25 years of franchising experience....

By Ben Baggett | Posted November 08, 2013

No matter what your background, there will always problems you encounter. Some are minor bumps in the road and some can make you feel like Chicken Little screaming, “The sky is falling, the sky is falling!” What can make these moments easier to handle? Maybe it’s just knowing that you’re...

By | Posted September 21, 2013

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