{"id":10318,"date":"2013-06-25T12:00:06","date_gmt":"2013-06-25T16:00:06","guid":{"rendered":"https:\/\/www2.franchisegator.com\/articles\/?p=10318"},"modified":"2022-03-03T15:11:21","modified_gmt":"2022-03-03T20:11:21","slug":"buying-a-franchise-its-all-about-the-relationship-11398","status":"publish","type":"post","link":"https:\/\/www.franchisegator.com\/articles\/buying-a-franchise-its-all-about-the-relationship-11398\/","title":{"rendered":"Buying a Franchise: It&#8217;s All About the Relationship"},"content":{"rendered":"<p><span>Buying<br \/>\n a franchise is an interesting prospect. &nbsp;When I was a young franchise<br \/>\nconsultant it seemed very simple: someone sought out an interesting<br \/>\nconcept that, hopefully, would make them a few bucks, they invested in<br \/>\nit, and off they went. &nbsp;You would think after 15 years I would have<br \/>\nfigured out a way to simplify the process even further, but it&#8217;s quite<br \/>\nthe contrary. <\/span><\/p>\n<p><span>As<br \/>\n I quickly learned, a lot of factors contribute to matching the best<br \/>\nfranchisees with the best franchisors. After all, we&#8217;re not buying cars<br \/>\nhere, where we sign a stack of documents, shake hands, get the keys and<br \/>\nleave the lot.<\/span><\/p>\n<p><span>Buying<br \/>\n a franchise is a mammoth change for any franchisee; it&#8217;s a major<br \/>\ninvestment and one that may alter the future of their family and<br \/>\nlivelihood for decades. &nbsp;And for the franchisor it&#8217;s no small decision<br \/>\neither. A great new franchisee can be the catalyst for further change:<br \/>\nrevealing new franchise partners, driving revenues through friendly<br \/>\ncompetition with other franchisees, increasing buying power and<br \/>\nimmersing himself in best practice exchanges. &nbsp;<\/span><\/p>\n<p><span>It&#8217;s<br \/>\n important for both franchisor and franchisee to create specific<br \/>\ncriteria of what they&#8217;re looking for in a new partner and then clearly<br \/>\npresent those criteria and expectations to one another. &nbsp;As soon as the<br \/>\nunion is made, it is important to respect each other&#8217;s roles and allow<br \/>\neach party to execute to the best of their abilities within the<br \/>\nexpectations of the relationship. &nbsp;In short, a franchisee should never<br \/>\ntry to run the franchise and constantly challenge the system. In return,<br \/>\n the franchisor should allow the franchisee flexibility, within, to use<br \/>\nthe systems created and run their franchise to the best of their<br \/>\nability.<\/span><\/p>\n<p><span>Franchising<br \/>\n is a beneficial partnership. &nbsp;It allows both parties to explore and<br \/>\nsatisfy their individual goals and operate within a group dynamic, and<br \/>\nit also provides both franchisees and franchisors with the unique skills<br \/>\n and support they need to foster each other&#8217;s accomplishments. When<br \/>\ntimes get tough, franchisors and franchisees remember that they&#8217;re in it<br \/>\n together. They sit down, revisit the criteria that brought them<br \/>\ntogether and attempt to redefine their roles. Oftentimes, redefining<br \/>\ntheir roles makes them appreciate each other again. <\/span><\/p>\n<p><span>&nbsp;<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Buying a franchise is an interesting prospect. &nbsp;When I was a young franchise consultant it seemed very simple: someone sought out an interesting concept that, hopefully, would make them a few bucks, they invested in it, and off they went. &nbsp;You would think after 15 years I would have figured out a way to simplify <a href=\"https:\/\/www.franchisegator.com\/articles\/buying-a-franchise-its-all-about-the-relationship-11398\/\" class=\"more-link\">&#8230;<span class=\"screen-reader-text\">  Buying a Franchise: It&#8217;s All About the Relationship<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":10319,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-10318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-do-i"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Buying a Franchise: It&#039;s All About the Relationship - Franchising Blog<\/title>\n<meta name=\"description\" content=\"Buying a franchise is an interesting prospect. 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