IM=X Pilates & Fitness

Join us & gain access to valuable industry knowledge, a proprietary fitness program & a back exercise alternative which works! We have developed programs & patented equipment to address the needs of your target customers with precision and integrity.

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What Does an IM=X Pilates & Fitness Franchise Cost?

To buy a franchise with IM=X Pilates & Fitness, you'll need to have at least $75,000 in liquid capital. Franchisees can expect to make a total investment of $120,000 - $200,000. IM=X Pilates & Fitness charges a franchise fee of $35,000 and Initial Equipment Package $55,000. They also offer a discount for veterans. *

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Financial requirements for this franchise:
Liquid Capital:$75,000
What does Liquid Capital mean?
Total Investment:$120,000 - $200,000
What does Total Investment mean?
Franchise Fee:$35,000 and Initial Equipment Package $55,000
What is a Franchise Fee?


Options available to Franchisees:
Financing:Not Available
Veteran Discount:Yes

Franchisor Details

Facts about this Franchise:
Total Units:37
Home Office: New York, New York
Year Founded:2004

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About IM=X®

IM=X® Pilates & Fitness combines strength and cardio training as well as yoga, ballet bar, indoor cycling, back wellness and personal training – ALL IN ONE SYSTEM. IM=X® updates traditional pilates concepts and practices reflecting the newest research on fitness and back exercise.

Our franchise partners offer our powerful programs in a personal studio environment.

IM=X® (Integrated Movement Xercize) includes ten instructor certifications which incorporate various equipment such as the Xercizer (reformer), Tower, Ring, Weights, Jog Boards and Indoor Cycling Bikes. The IM=X® fitness franchise targets many different markets (i.e. seniors, back pain, pregnancy, athletes). The variations within IM=X® make it possible to address everyone from the “couch potato” to athletes to the person with general back pain. Our programs are effective for all body types and fitness levels, regardless of age, or ability.

Franchising With IM=X®

The greatest benefit of franchising is taking advantage of proven systems that are in place the very first day you open your doors. IM=X® Pilates has prepared you for that day, ensuring that you have the tools necessary to succeed. When you become a fitness franchise, you gain access to valuable industry knowledge, a proprietary fitness program and a back exercise alternative which works! We have developed programs and patented equipment to address the needs of your target customers with precision and integrity.

IM=X® Franchise Benefits

IM=X® Pilates & Fitness offers pilates reinvented, re-choreographed, and reconstructed to include other physical disciplines. IM=X® updates older concepts and practices to reflect the newest research on fitness, cardiovascular training and spine stabilization. Our studios offer a powerful version of pilates style exercise plus cycling, tower, barre, yoga, jog boards and weights – total cross conditioning success! Our turn-key pilates franchise package includes unlimited staff training, tons of marketing support plus all the equipment you need! If you are a fitness enthusiast, investor, chiropractor, physical therapist or simply love pilates, then this could be the business for you!

Certifications – We certify as many staff as required to develop, grow and sustain your women’s fitness franchise. AND unlike other comparable franchisors, we include all of the staff certifications needed for THE LIFE of the business! The IM=X® Pilates and Fitness education provides your employeeswith valuable skills and programs. Our expert Master Trainers guide your staff through a series of proprietary courses. All of our leading edge certifications are included in your franchise package.

Equipment – Our superior equipment is a powerful tool for attracting and retaining customers. We excel in equipment design and encourage forward thinking with innovative fitness programs. The Xercizer (our patented reformer) and Tower were engineered for commercial use and are manufactured in the U.S.

Marketing – We give you the tools to reach your customers/new patients. As a franchisee, you gain access to our exclusive images and advertising campaigns including: graphics, press releases, web design, search engine optimization, social media, print material, signage and email marketing.

Experience – Before organizing IM=X Pilates into a unique turn-key franchise, our staff helped establish pilates at Gold’s Gyms, Jewish Community Centers, YMCA’s, New York Sports Clubs, Bristol Myers-Squibb, Goldman Sachs, Kessler Institute, the New York Mets baseball team, and numerous other facilities. The IM=X® Master Trainers bring extensive experience and knowledge to helping you succeed in your business.

Ideal Candidate

We're looking for franchise owners who love fitness and have sales and/or management experience. If you enjoy helping people and are excited about the possibility of being your own boss then opening a pilates/fitness/back wellness studio could be right for you. You must have a minimum of $60k in liquid capital, and be ready to make a full-time commitment.

Find out more about opening an IM=X® Pilates & Fitness Studio
by filling out the form today!

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To get more information on IM=X Pilates & Fitness, please call Lauren Fakete directly at 800.IMX.1336.


IM=X Pilates & Fitness is currently accepting inquiries from the following states:

Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming

Interested parties should have at least $70,000 in liquid capital to invest.

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If you're still considering IM=X Pilates & Fitness, why not take a moment to learn a little more?

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* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.