MaidPro was recently selected as a Top 100 Franchise by Franchise Gator. So we sat down with Chuck Lynch, VP of Planning and Development, to talk about MaidPro and the franchise opportunity they currently offer. Here is a snippet of that interview:
Talk to about the level of support that franchisees receive from corporate during their opening, as well as once their business is off the ground.
MaidPro has the highest consultant to franchisee support ratio in our industry. We have a team of dedicated consultants that sole focus is to work with an office throughout the life of their business. Our structure allows us to have a dedicated Smooth Start consultant work with all new owners to get the business started. This Smooth Start consultant will work with an office as their point person for all needs throughout the startup phase.
Once a business has met certain criteria it will then be advanced to another dedicated consultant to continue the support and growth of the business. While every office has a dedicated consultant they also have access to a full-service marketing department that includes creative development, online specialists and full data analysis. We continue support by giving all owners access to our proprietary software that is supported by an entire IT team.
Do you use any 3rd party companies to gauge franchisee satisfaction? If so, what have you learned from them? Were any steps taken in response to any of the reports?
We use the Franchise Business Review to survey all owners related to satisfaction. We participate every year, and we're thrilled that MaidPro has been voted as the #1 maid service for franchisee satisfaction and the only maid service to earn a "Top 50 Overall" ranking in Franchise Business Review's 2013 edition of their Top 50 Best Overall Franchises Report. These reports have been a great validation for us that our support structure is well received by our owners.
How important is it to stay involved in the franchising community?
Staying involved in the franchising community is very important to MaidPro. We are a member in several franchise organizations including the IFA (International Franchise Association) & NEFA (New England Franchise Association). It's key to us that we are not only members of these organizations but more importantly are active participants.
We have had our CEO participate as a panelist on several roundtable discussions during the IFA annual conventions and have had several members of our support team and marketing team speak at various local franchise events. Participating in these events gives us a chance to share our experiences with others in franchising.