PeakZone Fitness

Opportunity Cost

  • Liquid Capital Required: $150,000
  • Net Worth Required: $220,000
  • Total Investment: $220,000 - $390,000

About PeakZone Fitness

  • Year Founded: 2013
  • Franchising Since: 2018
  • Home Office: Dallas, Texas
  • Awards: Over 600 5 Star Reviews - Most 5 star reviews out of any gym in Texas; "Best place to workout in Lake Highlands"; "Best Of Yelp"; "MindBody Visionary Award"

Industry Q&A with Owner / President / CEO of PeakZone Fitness, Donny Day

Provide an overview/ description of your industry. 

The fitness industry has seen consistent growth in the U.S. for the last several years. According to the latest IHRSA report, the fitness industry globally was estimated at $83.1 billion in 2016, up from $81 billion in 2015. It’s estimated to grow even more in 2018, reaching $87.5billion. The U.S. fitness industry is outperforming global projections having grown in some years as much as 7.2 percent. 

In an industry exploding with growth, Peak Zone Fitness franchises stand out from the competition.

Offering one of the most unique fitness franchise opportunities in the United States, the company has very low start-up costs of under $130,000 and a fitness industry low 5% Royalty Fee. New franchisees can be part of America's first great fitness revolution that provides the most advanced step-by-step training platform on the market with Peak Zone Fitness Founder, Donny Day. 

How has your industry changed in the last 10 years?  20 years? 

In the last year alone the fitness industry grew 2.6%. Boutique Fitness Franchises grew 44%.

What trends do you see in your industry over the next 5 years?  Next 10 years? 

Boutique fitness will start to outpace big box gyms. 

What is the biggest concern about your industry that a franchisee candidate should be aware of and investigate? 

The learning curve, training, and how effective their marketing and systems are. 

Why do you think your company stands out in the industry? 

We are the fitness industries first one-one-one training done in a group setting. We can truly revolutionize how a client experiences fitness.

What makes your franchise/ business opportunity more attractive than your competitor’s? 

In an industry exploding with growth, Peak Zone Fitness franchises stand out from the competition.

Offering one of the most unique fitness franchise opportunities in the United States, the company has very low start-up costs of under $130,000 and a fitness industry low 5% Royalty Fee. New franchisees can be part of America's first great fitness revolution that provides the most advanced step-by-step training platform on the market with Peak Zone Fitness Founder, Donny Day. 

“Peak Zone Fitness is affordable and accessible to all fitness levels, so this creates a prime opportunity for franchise success,” says Donny Day, creator of Peak Zone Fitness. “The way that clients start in our program, with the V02 testing, and our level of accountability blending nutrition with fitness is also unique and lends to their overall success in the program. We have refined and tested our workouts time after time to ensure that clients are achieving the maximum benefit, which lends to customer loyalty and a great franchise opportunity.” 

  1. Over 600 5-Star Reviews - What's it worth to have hundreds of die-hard fans of your business? Satisfied members shows our dedication to member results. 
  2. Unique to the fitness center, we are the only one in the country that determines their client’s optimum “Peak Zone.” This is done through free volume oxygen consumption (Vo2) testing every two months. Heart rate is also tracked. In addition, Peak Zone Fitness incorporates a one-on-one training system that's done in a group setting. The program is made up of over 500 different exercises and 250 dynamic workouts. Members compete with their own stats to push themselves in a positive fitness environment. 
  3. A comprehensive 2-week training program - Our 2-week training program at our working headquarters will show you everything you need to know to run a successful Peak Zone Fitness Franchise. You and your staff will have access to over 700 detailed fitness videos and much more. 
  4. Very low start-up costs ranging between $126,000-$384,000 
  5. A fitness industry low 5% Royalty Fee 

Describe the ideal candidate.  

  1. Employment background includes sales and personal coaching experience. 
  2. Current income: Good credit or financially secure enough to fund the first 3 months of your franchise 
  3. Desired income: 100k a year with potential to make more 
  4. Possesses specific skills needed to run your franchise such as sales, personal training, motivational speaking. 
  5. Possesses other life skills and experience such as bookkeeping, graphic design, web design, IT troubleshooting, nutrition and fitness. 
  6. Lives in a desirable location or willing to change location. 
  7. Wants to make more money 
  8. Wants a better lifestyle / More freedom (no boss) 

What’s the strongest skill you require in a candidate? 

Grit.

Describe the working environment of your franchisees.  Is your environment typical of other companies in your industry? 

Some in the facility, some at home, some outside at events. It can also be a preference thing. 

Why has your company been successful? 

Within the almost 15 years of his experience, Donny has mentored over 100 Fitness Managers, 1000 Personal Trainers and over 40,000 Clients to success in the art of program design, nutrition, and more. He has worked for Bally Total Fitness, LA Fitness, and Just Fitness. With over 15 collective company awards to his name, and multiple large-scale program designs to his name, Donny has helped thousands of members reach their desired fitness level.

He has knowledge of big corporate gyms, 1-on-1 personal training, group classes, and every other system. With his vast experience, he created the Peak Zone Fitness program to fill what he saw as a gap in the industry: 1-on-1 personal training in a group setting that is truly individualized to specific client needs.

It’s a program in which clients are using science to eliminate guessing as well as giving every client a vast knowledge about fitness and nutrition. He created a program that not only gives clients the most knowledge possible but gives the trainers a greater collective wealth of knowledge than any single certification could. Peak Zone Fitness Trainers have to complete a 300-page book and 90-day training course before they begin running the program.

This is why Peak Zone Fitness has been featured in over 200 different media outlets including FOX, THE CW, The Advocate, and D-Magazine and why Peak Zone Fitness also has an unapparelled 600 PERFECT REVIEWS.

This program is unique because there’s never been anything like it and it is the result of the most comprehensive experience possible.

What advice would you give someone interested in buying a franchise in your industry?  

Make sure it’s a strong enough marketing plan, the company you choose will help you effectively manage your P & L’s and they actually have a good enough product and can easily make sure your store can execute it.

How much experience in this industry should a franchisee candidate have should they consider buying a franchise in your industry? 

Little to none.

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To get more information on PeakZone Fitness

Please call Donald Day directly at (888) 944-1793.


Please Note:

PeakZone Fitness is currently accepting inquiries from the following states: Alabama, Alaska, Arizona, Arkansas, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, North Carolina, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Vermont, Washington, D.C., West Virginia, Wyoming.

Interested parties should have at least $150,000 in liquid capital to invest.

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