Appleton Learning



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About Us

Passion for education and serving others led Glenn Clayton to launch Appleton Learning in 2004. Clayton began his college career on full academic scholarship and since a full class load prevented him from pursuing a conventional job, he began tutoring to supplement his income. Through his experience, Clayton identified a void in the way traditional tutoring programs served students; they delivered rigid programs with fixed schedules and predetermined curricula. Instinct told him there was a better way.

At its official launch, Appleton set out to change the tutoring industry by delivering services specifically tailored to each student's unique needs. Today, Appleton is changing the way the world learns with its innovative and forward-thinking philosophy and methodologies related to individualized learning and meeting the needs of 21st century students (and their parents). Appleton serves individual students through academic membership, coaching and test preparation providing a proactive, opportunity based approach to learning that is more focused on long-term success and turning average students in to extraordinary students.


Training and Support

From the moment you sign your franchise agreement to the opening of your Appleton Learning Branch, your Appleton Branch Advisor provides individualized assistance.

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  • Site selection and approval
  • Build-out and design of your Branch
  • Market analysis and competitive analysis
  • Recruitment of key personnel
  • Interviewing and hiring systems
  • Staff training, including Appleton's mission, core values and The Appleton Advantage
  • geniuStyleTM Personality and Learning Assessments
  • Marketing and public relations programs customized to your local market
  • Media, school and community relations strategies
  • Review of marketing, financial, operations and Game Plans
  • Professional development and training programs
  • Access to the entire Appleton network of Education Specialists and Test Prep Managers

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Why Choose Appleton Learning

From construction to marketing, we've put a lot of thought into each step with one goal in mind – to get you operational and provide ongoing support so you can start changing the world. We talk a lot about changing the world. We know it sounds philosophical and all, but just wait until you receive your first phone call from a mom who tells you about how her daughter just increased her ACT score from a 23 to a 31 and is now going to college for free! Or when you follow-up with your clients and consistently hear that confidence has been increased, self-esteem is at its highest and grades are at an all-time high. Trust us, those are powerful moments that will have you talking about "changing the world" too!


Ideal Candidate

We're looking for Multi-Unit Franchise Owners who wish to diversify their portfolio with an education franchise concept or a single-unit franchise owner/operator looking to own their own business. Our franchise partners must be passionate about education, business savvy, with sales and management experience. You must have a minimum of $70K in liquid capital, and be ready to change the way the world learns.

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Appleton Learning Franchise Partners:

  • Must be passionate about education.
  • Want to be a part of the leading edge in individualized learning.
  • Are committed to delivering positive outcomes and to helping every student reach specific academic goals.
  • Are ambitious, driven individuals with an entrepreneurial spirit.
  • Must be able to combine business skills with a passion for helping people.

Appleton Learning is currently accepting inquiries from the following states: Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Washington, D.C., Delaware, Florida, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Missouri, Mississippi, Montana, North Carolina, Nebraska, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Vermont, Wisconsin, West Virginia.

Interested parties should have at least $70,000 in liquid capital to invest.

Appleton Learning Request Form

Take the next step now! Tell us where to send you more information on how to start a franchise with Appleton Learning:

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Appleton Learning is not currently accepting inquiries with less than $70,000 to invest.
(US only locations)

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Appleton Learning offers multiple services

Appleton Learning offers multiple services

Learn more about the numerous services that Appleton Learning offers to their...

Glenn Clayton, Picasso, Founder: We’re one of the most innovative and exciting companies in the education industry today; and, we’re looking for partners across the country to help us implement our mission of changing the way the world learns. Gary Wade, Aristotle, Vice President of Operations: In operations, we try to take care of behind-the-scenes actions so that you’re able to focus on the day-to-day running of your business. Nancy Sessler, Locke, Vice President of Finance: The Finance Department is ready, first of all, to provide you with full accounting services if you’re interested—it’s optional. Dr. Kathrynn Seidler-Engberg, Picasso, Director of Education: Whether it’s helping to interview and select trainers that are suitable to your needs, or helping you to develop game plan strategies for students and their individualized learning, we provide that range of services to help you meet your needs. Sonia Robinson, Rembrandt, Director of Marketing: From advising you on your [inaudible] to the creative production, we have one of the most comprehensive marketing solutions in our industry. Speaker 6: Appleton is very involved in the local communities that we represent. We are constantly looking for ways to get involved and give back to the community. Glenn Clayton, Picasso, Founder: We have some of the most talented people from every sector of our business—whether it’s our academic coaches and trainers, or our [inaudible] and finance department. Everyone is dedicated to that singular goal of changing the way the world learns, and playing their unique part in that story. [End of Audio] Duration: 2 minutes 

How Much Does It Cost?

  • Liquid Capital Required: $70,000
  • Net Worth Required: $300,000
  • Total Investment: $255,050 - $413,200

More Franchise Information

  • Business Type: Franchise
  • Year Founded: 2004
  • Home Office Location: Huntsville, AL
  • Financing Assistance: Not Available
  • Training and Support: Available
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