Lawn Pride - Franchise
Ranked as a top Lawn Care franchise by 2026 Entrepreneur Franchise 500®.
$141,215 - $243,890 initial investment range—refer to 2026 Lawn Pride FDD for details. $250K net worth required.
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Requirements
Financial requirements for this franchise:
| Liquid Capital: | $50,000 What does Liquid Capital mean? |
|---|---|
| Net Worth: | $250,000 What does Net Worth mean? |
| Total Investment: | $141,215 - $243,890 What does Total Investment mean? |
| Franchise Fee: | $40,500 - $62,300 |
Options
Options available to franchisees:
| Financing: | Via 3rd party |
|---|---|
| Training: | Available |
| Veteran Discount: | 20% off initial franchise fee for qualified veterans |
| SBA Approved: | Available |
Franchisor Details
Facts about this franchise:
| Franchise Units: | 40 |
|---|---|
| Year Founded: | 1983 |
| Franchising Since: | 2023 |
What Does a Lawn Pride Franchise Cost?
Interested parties should have at least $50,000 in liquid capital to invest and a minimum net worth of $250,000. Franchisees can expect to make a total investment of $141,215 - $243,890. They also offer financing via 3rd party as well as a discount for veterans (20% off initial franchise fee for qualified veterans). *
About Lawn Pride
Since 1996, Lawn Pride® has provided a variety of lawn care services as a regionally recognized industry leader. Franchise owners in more than 40 locations experience the benefits of Lawn Pride’s proven business model, including:
Service Diversity: Franchise owners offer comprehensive treatment plans that focus on enhancing overall lawn health and quality. From fertilization and aeration to weed and grub control, our 7-Application Lawn Care Program emphasizes the most up-to-date techniques.
No Industry Experience Required: By utilizing an executive ownership model where you make the decisions and manage your own business, you won’t need to get your hands dirty to be successful, especially after hiring an expert staff.
Award-Winning Recognition: With more than 30 years of success and a rapidly-growing footprint, Lawn Pride has been recognized by leading organizations within the franchising space, such as Entrepreneur Franchise 500®.
Why Choose Lawn Pride?
Lawn Pride is proud to be a part of Neighborly®, the world’s leading home services franchisor with 19 brands and more than 5,500 locations focused on repairing, maintaining, and enhancing properties. Utilizing decades of experience and scale from this multi-brand portfolio, our franchise owners enjoy distinct advantages like:
Prime Territories: With available territories in some of the fastest-growing markets, there’s ample space and demand to establish your franchise. Better yet, thanks to designated territories, you’ll be able to collaborate and share best practices with other Lawn Pride locations instead of compete for the same customers.
ProTradeNet® Buying Power: Exclusively available to Neighborly brand franchise owners, you’ll have access to discounts and rebates from over 250 preferred vendors. In 2025, Neighborly brand franchise owners earned a collective $8.3M in rebates.
20% Veteran Discount**: We are proud to partner with VetFran and offer franchise fee discounts for qualified veterans. With more than 425 current Veteran owners across Neighborly brands, we’re committed to helping transitioning and current Veterans achieve their business goals.
Training & Support
Lawn Pride franchise owners benefit from specialized training, operations, and support systems, including:
Training Program & Business Coach: In-depth marketing and sales training as you get started, plus a consultant to answer questions and provide guidance as you grow.
Local & National Marketing Expertise: SEO & PPC guidance set the stage for integrated plans and tactics in your market that focus on customer acquisition, retention, and reactivation.
Ongoing Education & Owner Collaboration: Comprehensive opportunities such as regional training events and national conferences to ensure you have the knowledge to function at the top of your game.
Digital Integration: In an increasingly tech-focused world, local landing pages, social media presence, and custom sales support software make it easier to provide the best experience for customers.
Ideal Candidate
Our franchise owners come from all walks of life. Some have held positions in corporate environments and are looking for a career change, while others have worked in the industry and are looking to lead their own business. No matter their background, our franchise owners embody characteristics such as:
- Entrepreneurial spirit driven to set and achieve goals
- Desire to build genuine relationships with customers, employees, and other franchisees
- Commitment to delivering consistent, high-quality service
- Accountable to financial responsibilities and requirements
The culture across the entire family of brands is embodied by the Neighborly Code of Values, which emphasizes the importance of fostering a set of ideals that guide the organization. These elements, while small to some, set Neighborly and Lawn Pride franchise owners apart from the competition.
* Refer to Item 19 of the 2026 Lawn Pride SPV LLC Franchise Disclosure Document (FDD) for complete details.
** Refer to Item 5 of the 2026 Lawn Pride SPV LLC Franchise Disclosure Document (FDD) for complete details.
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Availability
Lawn Pride is currently accepting inquiries from the following states:
Alaska, Alabama, Arkansas, Arizona, Connecticut, District Of Columbia, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, North Carolina, North Dakota, Nebraska, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming
Interested parties should have at least $50,000 in liquid capital to invest.
Press Releases
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