Business Opportunities in Mississippi

Mississippi's economy has been showing steady growth. As of the first quarter of 2023, the state's real GDP growth rate was 1.7%. A significant contribution to this growth is the arts, entertainment, and recreation sector, which experienced the highest growth rate at 14.7% per year. The state’s overall GDP was $136.0 billion, making up 0.5% of the U.S. economy, with manufacturing being the largest contributor at $22.5 billion.

The state has witnessed notable expansion in various franchise sectors. Brands such as Checkers and Rally’s, Zaxby's, and Smalls Sliders have opened new locations, indicating a growing market for fast food and quick-service restaurants. This trend is complemented by developments in other sectors like home remodeling (Re-Bath), cleaning services (Martinizing Cleaners), and specialty foods (Frios Gourmet Pops). These diverse openings demonstrate the state's welcoming environment for a variety of franchise models.

Mississippi's unemployment rate, as of October 2023, was 3.3%, lower than the national average, which points to a relatively healthy job market. This is an encouraging sign for franchises, as a lower unemployment rate can translate into a more stable consumer base and a potentially more competitive labor market.

Cities and Industries

Jackson, MS, presents a promising landscape for franchises in the food and beverage industry. With a substantial annual consumer expenditure of $325.57 million and a monthly household consumer expenditure of $627 on food and beverages, it's evident that Jackson's residents value their dining experiences. This data signifies a promising market for restaurant franchises, cafes, or food delivery services.

The education services industry presents a significant opportunity in Jackson, MS. With an annual consumer expenditure of $62.71 million on education-related services, it's evident that Jackson's residents prioritize education and skill development. This data underscores a growing market for education-focused franchises, such as tutoring centers, vocational training institutions, or language schools. With Jackson's residents investing in education and an average household income projected to increase to $73,585 by 2028, the education services industry offers a promising avenue for franchise growth in the city.

Southaven, MS, is a favorable environment for home services franchises. With a median age of homes at 43.8 years, there is a growing demand for home improvement and maintenance services. The total annual consumer expenditure on shelter alone amounts to a substantial $592 million in 2023. This reflects the priority residents place on their living spaces, making it an ideal market for franchises specializing in home renovation, remodeling, landscaping, and various home improvement services. 

Website Analytics

The analytics data for our website visitors from Mississippi reveals a bounce rate of 77.67%, which suggests a substantial number of visitors may be missing out on the valuable business opportunities available. On average, Mississippi visitors explore approximately 1.54 pages per session, with an average session duration of 00:51. These metrics indicate a potential untapped market in Mississippi, with low engagement levels from other potential franchisees. Now is the ideal time to take advantage of this underserved market and seize the opportunities it offers.

Franchise Opportunities

Explore businesses for sale in Mississippi through our comprehensive list of options below.