
Ruby's Diner, Inc. - Franchise
Ruby’s is an iconic coastal California brand with a rich history of serving great food, excellent service and an unparalleled guest experience. Family owned and operated for more than three decades, Ruby’s has maintained the core values that made the brand great and cultivated an emotional attachment that crosses over every generation. Ruby’s continues to innovate with creative and delicious menu offerings as well as delivering improved unit economics with our sleek new 60’s theme fast casual model.
Requirements
Financial requirements for this franchise:
Liquid Capital: | $200,000 - $250,000 What does Liquid Capital mean? |
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Net Worth: | $1,000,000 What does Net Worth mean? |
Total Investment: | $458,500 - $1,425,000 What does Total Investment mean? |
Options
Options available to franchisees:
Training: | Available |
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Veteran Discount: | 10% |
Franchisor Details
Facts about this franchise:
Total Units: | 37 |
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Home Office: | Irvine, CA |
Year Founded: | 1982 |
What Does a Ruby's Diner, Inc. Franchise Cost?
Interested parties should have at least $200,000- $250,000 in liquid capital to invest and a minimum net worth of $1,000,000. Franchisees can expect to make a total investment of $458,500 - $1,425,000. They also offer a discount for veterans (10%). *

A Unique Franchising Opportunity

What started out as an old, dilapidated bait shop on Balboa Pier in Southern California and a BIG idea has turned into an iconic brand that has been spreading “Ruby Magic” for more than three decades. Ruby’s Diner has become one of the most admired and beloved brands on the west coast by serving high quality American Cuisine with best in class service.
Ruby’s is ready to spread the Ruby Magic throughout the United States and beyond with two exciting platforms; the new 60’s themed fast casual restaurant and the classic full service mid-century themed diner. All the “Best of Ruby’s” is now offered in the 40’s themed classic full service diner as well as in a smaller fast casual model which allows for an economically attractive startup without sacrificing all the attributes that makes Ruby’s great.
This next generation of Ruby’s combines all the fun and eccentricity of the early 1960’s with Ruby Magic to create a truly unique dining experience.
Why Ruby's?
Ruby’s is an iconic coastal California brand with a rich history of serving great food, excellent service and an unparalleled guest experience. Family owned and operated for more than three decades, Ruby’s has maintained the core values that made the brand great and cultivated an emotional attachment that crosses over every generation. Ruby’s continues to innovate with creative and delicious menu offerings as well as our sleek new 60’s theme fast casual format and our classic full service diner.

The Ruby’s Diner experience is legendary. From day one Ruby’s commitment to “only the best for the guest” has inspired fierce customer loyalty that spans several generations. Specializing in high quality American cuisine and true hospitality, Ruby’s has grown into a beloved and iconic brand by building a special and unbreakable bond with each and every guest.
Testimonies
“As a multi-unit owner for a long time, I can say that I am very pleased with the performance of the brand and my partnership with Ruby’s Diner. ” – Joe Campbell, Owner, 5 restaurants
“The fun atmosphere inspires people to come to Ruby’s for the first time, but our high quality food, friendly service and reasonable prices keep them coming back.” – Doug Cavanaugh, CEO/Founder
Training & Support

The Ruby’s experienced team of professionals are in place to guide you through all aspects of the business and develop you into a strong Ruby’s franchise partner. Key areas of support and assistance include:
- Start-up
- Design and Construction
- Training
- Operations
- Marketing
- Purchasing teams
Ideal Candidate
Experienced restauranteurs and food service professionals looking to expand their portfolio of brands, transitioning from restaurant management experience to ownership, small business owners, professional leaders, franchisees from other food service brands.
Awards
Ruby's Diner, Inc. has received the following awards and acknowledgements:
Best Burger awards over the years
Availability
Ruby's Diner, Inc. is currently accepting inquiries from the following states:
Arizona, California, Colorado, Nevada, Oregon, Pennsylvania, Texas, Utah, Washington
Interested parties should have at least $200,000 in liquid capital to invest.
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