Basement Repair Specialists

What Does a Basement Repair Specialists Franchise Cost?

Cash Required:$100,000
Net Worth Required:$300,000
Total Investment:$180,000 - $350,000

Franchisor Details

Total Units:4
Year Founded:2011
Franchising Since:2014
Home Office: Appleton, WI

The Multi-Billion Dollar Industry No One Talks About

Repairing basement and foundation problems in existing homes is a multibillion dollar per year industry that most people only encounter when they have a problem with water entering their basement, or when a home inspection identifies a structural default. Homeowners who encounter these problems rely on basement repair contractors to identify the underlying cause of the problem, and hope to find a lasting solution to it. Basement Repair Specialists® was formed as the result of the founder’s own experience with a foundation problem, and has grown quickly due to its philosophy of delivering to customers A Great Job at a Great Price®.

You can be a part of delivering to customers an excellent solution to their needs for a compelling value, while sharing in the profits that are available in this lucrative industry.

Basement Repair Specialists® offers a solid sales system with an industry leading CRM, access to a network of manufacturers that augments our own training and development, and marketing that will allow you to become a leader in this niche business.

Simple Business to Learn

Basement Repair Specialists is a straight forward home sales business. You will primarily interact with homeowners looking to solve a problem. If you have experience in the windows and siding, roofing, or remodeling business your skills are readily transferable to the sales style of our company. Qualified leads are distributed to trained sales representatives, who will diagnose the problem and estimate the cost. Basement Repair Specialists has proprietary estimating software, and coupled with its CRM, can make the tracking of potential and actual projects a breeze.

The founder of Basement Repair Specialists did not have prior experience in the industry, so the model is built to accommodate a management structure that will allow an owner to work on the business, not necessarily in the business.

While the business is primarily B2C, there is a significant B2B component as well in networking with real estate agents, engineers, commercial developers and others to build a referral network. Commercial projects can make up as much as 25% of a franchisee’s business, depending on the market.

Opportunity to Build Wealth

While the business is capital intensive, it provides an excellent opportunity to accumulate equipment, tools, and other assets that have long term value as part of the natural progression of winning larger and more lucrative projects. A Basement Repair Specialists franchise can be an excellent way to divert cash flow into long term investments in plant and equipment that will bear fruit in the years to come.

Support Provided

At Basement Repair Specialists we understand that knowledge it the determining factor in success in any business, and especially in a niche field such as foundation repair. Therefore, we provide:

  • In field training on how to sell projects, including ride alongs to view actual selling conditions with our experienced sales trainers
  • Classroom training in marketing techniques, sales techniques, and general business administration including accounting and human resources
  • Classroom training in the various products we sell as a company, often including experts from the companies themselves.
  • Online and telephone support from our various software partners, including those that provide warehouse management, CRM, and HRMS solutions.

Marketing Support

Basement Repair Specialists believes that the best marketing comes from happy customers. Word of mouth advertising is still the best and least costly form of marketing, and we will help franchisees identify affordable and even free ways of getting the Basement Repair Specialists LLC name into the marketplace. In addition to these avenues for market building, Basement Repair Specialists can provide high impact media such as television commercials, radio spots, banner ads and digital advertising solutions, website support—all designed to make your business visible to your target market.


Most importantly, we believe in the importance of maintaining an excellent relationship with our franchisees and their customers—a spirit we sum up in our 3 Winners philosophy.

BRS Franchising Systems, LLC believes that in order for the Basement Repair Specialists brand to succeed in the marketplace, there must always be three winners at the end of the day. The first Winner should be our customers, who need to know that they are being provided an excellent value for their investment. This is the philosophy behind our corporate motto, “A Great Job at a Great Price®”. It should be noted that a Great Price does not mean the lowest, or even a low price. It means that the customer understands the value they are receiving for the money they are paying, and that they feel great about it.

The second Winner should be the franchisee. In order for each customer to receive sustainable great service and support, our franchisee must make a reasonable business profit. If the franchisee does not make a profit, there is no reason to have a business, and the more value a franchisee provides to the market the proportionally greater its profits should be.

The final Winner is our company, BRS Franchise Systems LLC. Our job is to make sure that our customers win and that the franchisee wins, and if those two things happen, then we will profit as well. It is imperative that everyone in the franchise system understands that without “3 Winners”, there are no winners.

Fill out the form today, and find out how you too can become a Winner!

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Please Note:

Basement Repair Specialists is currently accepting inquiries from the following states: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming.

Interested parties should have at least $100,000 in liquid capital to invest.

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