Benny's Pizza

What Does a Benny's Pizza Franchise Cost?

Cash Required:$50,000
Total Investment:$169,800 - $533,500

Franchisor Details

Total Units:20
Year Founded:2011
Franchising Since:2019
Home Office: Virginia

Pizza Franchising is King

$50 billion dollars is how much the American pizza industry generates annually. Want your own piece of that pie? Benny’s is quickly expanding and looking for people with the drive to achieve their own success story.

Franchising a Benny’s is an amazing opportunity to become tight within your community, be part of an exciting and respected business, and secure an impressive ROI.


Home of the Virginia Slice!

Our Story

Benny Marzano’s, aka “The Mothership”, was born out of necessity, and hit the downtown Blacksburg, VA scene in September 2011. Since then, it has been providing the local community with hugely oversized slices of pizza heaven. In just 8 years, Benny’s has grown to 20 locations across 5 states. Benny’s is on pace to sell 375,000 pizzas this year, enough to feed 3 million happy customers.

Why Benny’s?

We are more than just giant slices. Of course we are proud of being voted “Best Pizza” in most of the towns we are in but it is the connection we have with people that sets us apart. We help revitalize historic downtowns, redefine bar scenes, and recreate people’s downtown routines. You don’t go into town just for pizza, you go for Benny’s.

People love Benny’s! It’s the size of the slice, the low price, the quick order, the consistency, the high quality of all of our ingredients. But most of all, it is the strength of our brand and the recognition of our concept that fuels our success.

Why should you open a pizza franchise?

  1. Pizza has long standing popularity and has a solid foothold in the daily lives of Americans, with 91% of Americans eating pizza at least once a month.
  2. Pizza franchises also have a lower overhead when compared to other businesses, and the business model is better equipped for scalability in the future.
  3. Pizza restaurants in the United States have generated 46.34 billion dollars in 2019. Consumers spent 37.8 billion at quick services restaurants like Benny’s, up 1.3 million over the previous year.
  4. Between the years 2017-2019, franchises have been gaining an edge in the pizza industry, growing from 58% of total pizza shops, to 61%.
  5. Chains are starting to significantly outpace independent operators.

Ideal Candidate

We are looking for a STAR, someone who goes above and beyond like Benny himself. Passion, drive and fearlessness. We look for people with a strong background in management leadership and communication skills but restaurant experience is NOT a requirement.

Simple Model, Easy Money

Ready to get started? Fill out the contact form for more info. We would love to hear where you think a Benny’s is needed. No project is too big and no town is too small.

Let's Make Some Dough!

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Please Note:

Benny's Pizza is currently accepting inquiries from the following states: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming.

Interested parties should have at least $50,000 in liquid capital to invest.

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