BGP - A Wedding Publication

Bride & Groom Planner Publishing Franchise Information:

Become a publisher in the $43 billion wedding industry

Traditional Weddings have been taking place for hundreds of years. Today, lavish wedding celebrations are more popular than ever. Each year in the United States there are 8.4 marriages per 1000 population. That means an area such as Cincinnati, Ohio, market area pop. over 2 million, has over 17,000 marriages each year. With the average engagement lasting 16 months and the average expenditure of $20,000 per wedding, the wedding industry ranks as one of the most prosperous. A business that supports and promotes this entire multi billion dollar industry is certain to generate the profit potential and financial security that you deserve.

A Publishing Business Serving A Lucrative Industry

As a Bride and Groom Planner franchisee, you will be the local publisher of a planner for brides in your own city or market area. You will contact and sell advertising space to the wedding industry businesses in your market. We have arranged for everything else. We handle the printing, graphics, and content. We give you complete and ongoing training on how to operate and grow your business.

What's So Unique About This Planner?

Local Bridal industry businesses and suppliers (vendors) need a reliable method of promoting their products and services to brides. The Bride and Groom Planner™ is a book (planner) produced for the bride to use throughout her engagement to assist in planning her wedding.

The Planner is unique in that it combines the features of a planner (spiral binding and tabbed dividers separating the sections) and a directory of local services (in the form of ads for bridal services and products).

Because it is produced in a planner format and has useful content, it does not get thrown away. The bride has it to refer to throughout her engagement and beyond. Typically, a bride will contract for various wedding services over an extended period of time during her engagement, long after the typical wedding magazines are in the recycle bin. Consequently, the vendor's ads in the Bride and Groom Planner are more likely to be referred to at the decision making time. Advertisers get significantly more exposure and results with this format of print advertising.

What Is Expected Of You?

You don't need knowledge of the printing or graphics business. We take care of that. The bulk of your time will be spent contacting businesses and vendors that service the bridal industry and presenting them with the opportunity to promote their business in this exquisite publication. In other words, advertising sales to small and medium businesses. If customer service is your priority, if you love meeting and helping people and providing a highly desirable product, then it's time to talk more. Take the time to find out how to grow this business from your home.

Consider The Following Advantages:

• Business to Business sales (not retail)
• Repeat business from long standing customers
• Operate from a home office
• Can be operated without employees
• Training and step by step training and support for start up, sales and continuing operations

Profits, Profits, Profits

This is a business that practically grows itself. You won't believe what a demand there is for advertising vehicles that target the "Bride Market". The Bride and Groom Planner system is as simple as following a proven, successful example. All you have to do is listen, have an open mind and be willing to learn. We'll teach you the rest.

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