What Is British Swim School?

Learning to swim is an essential life skill that every child should know, but it's about more than just mastering the perfect swim stroke; it's about teaching water safety and survival techniques to combat the many lives lost to drowning. For almost 40 years British Swim School has taught all ages, from infants to adults, how to swim and be safe in the water through unique and highly effective teaching methods that are a recognized trademark of the brand.

Hear It From Our Franchise Owners

”Our mantra, “Survival of the Littlest” not only applies to our program aimed at enabling the very young to survive a water accident. It reflects the growing number of British Swim School Franchise Owners who began their journey as entrepreneurs with limited investment capital, who now are all now multi-unit successful business owners. Find out more about how saving lives of little ones, can create better lives for business owners.”
– Bonnie Alcid, Franchise Owner

Why British Swim School?

British Swim School provides an exceptional business opportunity providing a service that will never go out of style – and with a strong focus on people, cannot be replaced by technology. With a well-earned reputation including a ranking in the top half on Entrepreneur's 2020 Franchise 500 list, it's no wonder the mission-based brand is growing quickly across North America.

Not Just A Service, A Life Skill

Learning to be safe in the water is not just another kid’s activity; it’s a life skill every person should know and a service British Swim School owners feel proud to provide and promote. Our small class sizes combined with the quality of our curriculum developed over almost 40 years of teaching makes us a natural leader in the space.

Low Investment And Fast Start Up

Recently named #14 on Entrepreneur’s Top Franchises Under $150k, British Swim School provides a great opportunity at an investment much lower than other swim schools. By leveraging underutilized pools within existing fitness centers, hotels and community platforms, you can bypass the stress and financial burden of commercial pool construction. Furthermore, no build out means you can get started faster. Scale your business by adding pools as the demand necessitates – no need for planning around a lengthy construction timeline. Bring on the students!

Full Training And Support

You don’t have to have an aquatics background to be a franchisee; in fact, most don’t. As a franchise owner, you never have to get wet or teach a lesson (unless you want to). We provide all the training and support to get you up and running, from finding pools to recruiting students, and the support doesn’t stop there. Through business coaching and ongoing training, we’re working together through the life of your business.

Experienced Leadership

The British Swim School team is comprised of support staff with over 80 years of experience across marketing, operations and aquatics, dedicated to helping you grow your business. The brand is backed by reputable multi-brand franchisor Buzz Franchise Brands, which provides another layer of leadership and expertise in the franchising space.

COVID-19 Support

Let's face it: COVID-19 has disrupted practically everything about our lives, both personally and professionally. What has this meant for British Swim School? It’s meant that we’ve amplified our high-touch support model even further, working daily with our franchisees to support them through their temporary closures, to help them navigate how to re-open safely, and to provide financial support to ensure the long-term success of their businesses.

And we have every confidence that our brand is emerging stronger than ever before. Why is that? Accidental drowning is a public health crisis in its own right, and parents recognize how important it is that their children learn to swim. This is especially critical in the current COVID-19 environment, as more families have been spending time at home and outside and swimming and pool exposure is high. The necessity for a focus on water safety has fueled our owners’ ability to rebound strongly in the past few months and will continue to do so as we move through this pandemic as a British Swim School community.

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