Dominion Dealer Specialties

2018 Costs & Fees

Liquid Capital Required:$50,000
Total Investment:$10,000

Franchisor Details

Total Units:60
Year Founded:1989
Home Office: Norfolk, VA

About Us

Dominion Dealer Specialties has been providing full-service lot and inventory management services for car dealerships nationwide for nearly 25 years.

Dominion Dealer Solutions is redefining retail with end-to-end technology solutions built by visionaries who see beyond the challenges of today, to deliver flexible, customizable solutions that grow with your dealership and generate results the competition can’t match. Our Progressive Retail Platform, keeps you in control and always connected to your employees, your processes and your customers.

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The Future of Automotive Retail Begins with Dominion’s Progressive Retail Platform

  • Help car dealers attract, retain, and service customers for life
  • Offer end-to-end technology solutions
  • New business efficiencies and marketing tools not available in legacy products on the market today
  • Innovative web-based customer relationship (CRM) and dealer management systems (DMS)
  • Extensive technology and service solutions
  • Responsive design websites and digital advertising
  • Equity mining and inventory merchandising
  • In-person and recorded webinar training
  • Support department caters to dealers’ technical and software needs and usage questions


So, What About Our Products and Services?

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Dominion Dealer Specialties
“Most dealers in our area use stock photos for new vehicles. With Dominion, we are photographing both our new and used vehicles, which gives us a real competitive advantage.”
Lee’s Summit Nissan


Dealer Specialties Franchise Opportunities

The growing demand for professional photos and video to showcase and merchandise dealer inventory has resulted in Dominion Dealer Specialties franchise opportunities in the following areas:


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Leaders in Innovation

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In past years, Dominion has worked behind the scenes to organize itself as a single technology provider on a single technology platform. Now, auto dealers can manage their inventory, digital marketing and customer database through a single, powerful, yet easy-to-use solution. Our partnership with Microsoft has ensured that we are able to build our products on a state-of-the-art technology infrastructure.

Dominion leads the innovation that is putting dealers back in charge of their technology. In 2014, Dominion’s end-to-end technology solutions will:

  • be easier to use
  • have broader integrations than any other DMS or CRM competitor
  • be fully accessible by dealer staff
  • engage the dealer with proactive service and training

Our customers will have technology that improves their workflow and their customer engagement.


Ideal Candidate


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We're looking for franchise owners who are outgoing and have sales, marketing, and/or management experience, and who are results oriented with a strong service record. An Automotive background is not a must, but an understanding of the industry is a huge plus. A person who can build relationships, lead a team, and who has the motivation to excel! You must have a minimum of $50k in liquid capital, and be ready to make a full-time commitment.

Dealer Specialties Franchise Opportunities Available Now!

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