Michael & Son Services - Franchise Q & A

Explore the opportunity offered by Michael and Son Home Services from Basim Mansour-

How was Michael and Son Home Services originally conceived and started?

It was conceived through the owner of the company who had put much thought, money and effort into franchise development over the last 2 years. We believed that our company has developed a very successful business model that has seen tremendous growth over the last 5 years. He wants to share the knowledge, secrets and business systems that have attributed to the company's growth.

What was your original vision for Michael and Son Home Services?

To offer home service customers a Memorable and Superior Service Experience! It has not changed over time but has become an obsession with us.

What do you believe is the single most important factor when choosing a franchise?

The franchisor's ability to offer its franchisees the potential for strong revenue and profit growth in a given territory through its investment into training resources, marketing support, coaching and its belief that the franchisee is the company's partner and not just a someone who pays us royalties.

Why should someone choose your franchise over other similar franchises?

Extensive training and ongoing educational programs we offer, our use of technology in enhancing our products and services, our belief in marketing and continued marketing regardless of a business's successes, our MATCHED marketing funds up to $25,000 to a franchisee in the start-up phase of their business, our national call and dispatch center that operates 24/7 included in the royalty fee and the rarity of this type of franchise in the market place today. Very few franchisors offer electrical, plumbing, HVAC and duct cleaning franchises.

What makes your industry attractive?

Necessary home services that homeowner's use on a regular basis.

The potential for high revenues and profit if operated at high standards.

What types of qualities do you look for in potential franchisees?

Ambitious, hard working, financially capable, has leadership qualities, customer service skills and works well within a structured environment.

What do your franchise fees and royalties cover?

4 weeks of initial training at corporate along with 2 weeks of onsite set-up/grand opening support along with continued educational classes at our corporate headquarters for free. 1/800, 24/7 call and dispatch center. Matched start-up marketing funds up to $25,000 and the continued use of our in-house marketing department which produces; radio, TV, print ad set-up and production. Michael and Son's ongoing assistance through a knowledgeable support staff, we provide 365 days of coaching and problem solving support for every franchisee. Periodical corporate visits to franchisee's site location to offer advice and support for their operational.

Why has your franchise model been successful?

Because we are a family operated that is dedication to customer service, we offer value for services to our customers, our use of technological advances in our industry and our dedication to marketing our brand and services.

Where do you see Michael and Son Home Services in 5 years and 10 years?

Expanding into national territories with franchise partners and helping them to run thriving, healthy businesses

What is your favorite advice for new franchisees to help them succeed?

Put your full effort into your business, work hard, be patient, never give up and devote your business to pleasing the customer!

What would you tell potential franchisees that may be nervous about the financial burdens of starting a franchise?

Investing into something new can be scary and financially stressful, all entrepreneurs have financial concerns but the key to overcoming the fear is by ensuring that they have ample financial resources to get the franchisee through the start-up period, usually 6 months to a year.

On average, how long does it take to start a new franchise from the franchisees point of view?

2-6 months

 What was your background and experience before founding this franchise?

A college student, who inherited the family business after my father unexpected passed away.