Special Touch Cleaning

Ground floor residential cleaning franchise. Residual income and equity for your future. Employees will clean your customers home while you operate the day to day business. Responsibilities include opening the office, performing in-home esimates, inspections, marketing, and hiring personnel. Proprietary app is included at no charge and will perform the following services: payroll, GPS, scheduling, reminder text, and credit card processing.

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What Does a Special Touch Cleaning Franchise Cost?

To buy a franchise with Special Touch Cleaning, you'll need to have at least $50,000 in liquid capital and a minimum net worth of $75,000. Franchisees can expect to make a total investment of at least $50,000. Special Touch Cleaning charges a franchise fee of $29,000 for a Single Unit / $150,000 for a Master Franchise. They also offer financing as well as a discount for veterans (10%). *

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Financial requirements for this franchise:
Liquid Capital:$50,000
What does Liquid Capital mean?
Net Worth:$75,000
What is Net Worth?
Total Investment:$50,000
What does Total Investment mean?
Franchise Fee:$29,000 for a Single Unit / $150,000 for a Master Franchise
What is a Franchise Fee?
Down Payment:50% down, 50% over the course of 6 months


Options available to Franchisees:
Veteran Discount:10%
Territory:Single Unit & Master Franchises Available

Franchisor Details

Facts about this Franchise:
Home Office: Richmond, VA
Year Founded:1998
Franchising Since:2020

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Special Touch Background

Special Touch has been serving the Greater Richmond, VA region since 1998. We began cleaning customers home with a vision to help families save time by taking care of their cleaning needs. Special Touch has grown to over 300 active customers who appreciate a customer service-oriented company.

Industry overview

The cleaning industry is expanding. It is forecast that the industry will earn over $46 billion dollars in 2020, and grow 10% by 2026. More than 1.7 million people are currently employed in the cleaning industry, yet it is still forecasted to spur a 6% year-on-year growth in new jobs because of the increase in demand.

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Why Special Touch?

  • Low investment
  • Residual income
  • High profit margin
  • Large exclusive territory which includes 1 US county
  • Free travel and accommodations while training in Richmond, VA

Residual income/Build equity

80% of our customers are repeat customers. Once a customer has signed up, your only obligation is to ensure excellent customer service to ensure a steady stream of income. Your business will also build equity in that the value of your company will increase over the years.

Training and Support

Special Touch provides one week of intensive training which will include:

  • On-site estimates
  • Cleaning techniques
  • Customer service
  • Advertising to acquire customers
  • Day-to-day responsibilities

Proprietary app

Our unique app will save time and money by performing the following functions:

  • Direct deposit payroll
  • GPS tracking of employee hours
  • Text reminders to customers to ensure service is expected
  • Automatic processing of credit cards
  • Scheduling of customers by zip code, time of service, and personnel

Ideal Candidate

Special Touch is looking for individuals who have a strong sense of customer service, some business experience, and desire to succeed. You will be interacting with home owners and employees. Customer service is the heart of our franchise and will ensure your business grows. Some sales experience a plus. Must have a minimum of $50,000 in liquid capital.

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We have more information on Special Touch Cleaning available today for you to review.

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To get more information on Special Touch Cleaning, please call Jonathan Bergstein directly at (804) 382-7749.


Special Touch Cleaning is currently accepting inquiries from the following states:

Alabama, Alaska, Arizona, Arkansas, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming

Interested parties should have at least $50,000 in liquid capital to invest.

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If you're still considering Special Touch Cleaning, why not take a moment to learn a little more?

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* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.