the inside coup

Opportunity Cost

  • Liquid Capital Required: $39,000 - $270,000
  • Net Worth Required: $50,000
  • Total Investment: $50,950 - $289,250

About the inside coup

  • Total Units: 19
  • Year Founded: 2011
  • Started Franchising: 2015
  • Home Office: Scottsdale, AZ

About Us

the inside coup is a unique franchise opportunity in a multi billion dollar industry, Direct Mail. Currently positioned as the face of the 21st century in this advertising space, the inside coup stands out favorably amongst its direct competitors, has redefined Direct Mail space and created a proven successful product and business model in the marketing industry. Be at the forefront of our nationwide growth.


Ground Floor Opportunity

As a young emerging brand there is virtually every territory across the country left to fill so take a look at just a few of the benefits of owning the inside coup franchise…

  • An investment business that quickly generates revenue
  • Business that offers recurring revenue
  • Multiple revenue streams
  • Unparalleled corporate support
  • Digital sales presentation tools
  • Professional graphics design team
  • Proven Proprietary sales system
  • Custom CRM on-line portal
  • Work from home
  • Requires no nights, no weekends, no Holidays
  • No/few employees
  • Virtually no ongoing overhead expenses
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The Product Difference

  • Unique size and format – A beautiful, glossy, horizontal magazine
  • Free standing in mailboxes
  • Mid month mail dates
  • Beautiful design on covers and throughout the pages
  • Hottest interactive website in its category
  • Mobile, on line and social media options
  • Front covers change monthly for appeal
  • 60# paper for a quality look and feel
  • Advertorials. Content is KING in marketing
  • The perfect circulation. 20K household per zone. 60K per franchise
  • The right demographics
  • Postcards for pennies, yes pennies
  • Digital exposure for on-line, social media and mobile access
  • Annual awards and engaging contests for readers and advertisers

28 Week Proprietary Jump Start Training

Here at the inside coup your success is our mission. Our goal is to make sure you're running a profitable business as soon as possible. We begin with the inside coup University which is located at our corporate office in Scottsdale Arizona. Here you will spend 5 days in a classroom setting, 5 days of field market training in your area, followed 26 additional weeks being coached, mentored, groomed and educated. This phase is lead by our experienced operations and sales team. During this 28 week period our goal is to have you fully operational making certain your results are maximized in your new journey. After that, we are your olive branch to success throughout the entire franchisee/franchisor relationship. Very simply, we are here for you every step of the way.


The Ideal Candidate

We're seeking franchise owners who are outgoing and have sales, marketing, and/or management experience, and who are results oriented. A person who can build relationships, lead a team, and who has the motivation to excel! the inside coup franchisee's own their own local marketing consulting company. You’ll help businesses succeed with multiple products and state of the art media solutions in print and digital. You will work directly with business owners, ad agencies and corporate offices providing the marketing expertise that helps their business prosper.


Here's What Our Franchisees Are Saying

"Franchising has been in our blood for over 30 years. Sharon has been a Big O franchisee and has developed and sold many franchises.I have been in corporate marketing helping franchisees grow their business for years. Our decision to purchase the inside coup franchise is one of the best decisions we have made. The training and support has been phenomenal from day one. We are well aware that we are part of the best direct mail service company in franchising today. We are excited about the future and the growth that we are making.”
– Phil and Sharon M., Arizona Franchisees

"After years of building businesses for other owners I decided to build something for myself. I couldn’t be more pleased to own the inside coup. The team has been incredible to work with and puts out a great production. It’s about the Process, People, and Product. We check all the boxes!”
– Brian G., Michigan Franchisee

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Please Note:

the inside coup is currently accepting inquiries from the following states: Alabama, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming.

Interested parties should have at least $40,000 in liquid capital to invest.

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