The Simple Greek

Discover Your Inner Greek

Opportunity Cost

  • Liquid Capital Required: $75,000
  • Net Worth Required: $300,000
  • Total Investment: $313,700 - $598,500
  • Franchise Fee: $25,000

About The Simple Greek

  • Total Units: 11
  • Year Founded: 2004
  • Home Office: Philadelphia, PA

Who knew the Greek life could taste so great? At The Simple Greek, we focus on food, family, and life. We hire honest, hard working individuals who like to have fun while respecting the integrity of our products, culture, and customers. It forms our company’s backbone. While building a bowl or serving a pita can be tough, we believe that you should be happy at your job. If we aren’t having fun at work, it’s just work!

We want our guests to experience The Simple Greek as if they were traveling to Greece for the very first time. Our interactive ordering process allows the customer to ask questions about the food while being able to see the products being made right in front of them. The assembly line cuts down on ordering mistakes, along with reducing the ordering time and decreasing waste costs.


Our Franchise Overview

The Simple Greek is expanding quickly, with new franchise locations having opened across the course of 2016. And 2017 looks even more promising! We are partnering with single and multi-unit franchisees interested in growing and developing this brand together across the country.

The ML Food Group, in partnership with entrepreneur, Marcus Lemonis, is redefining the traditional Greek restaurant with an interactive concept that combines high quality ingredients, open kitchens and Greek atmosphere in a fast casual setting. We respect the integrity of our team, the authenticity of our products, and our proud Greek heritage. Most importantly, we respect the customer experience - both for our franchisees and our customers.

We are selecting the very best franchise partners to expand the legacy and image of the Marcus Lemonis brand. Our team of experts with years of restaurant industry experience will be ready to guide you through the franchise process and help you make the next step.

The people are ready, the process is simple and the product is first-class.


“The Simple Greek team is ready to listen, learn and perform within a business model that has structure, discipline and most importantly leadership.” Marcus Lemonis


Why The Simple Greek?

  • Unique and proven concept with under penetrated food category
  • High quality foods and ingredients with a focus on authentic Greek cuisine
  • Experienced and tenured leadership team focused on success and growth
  • Low estimated total investment: $313,700 – $598,500
  • Low initial franchise fee: $25,000 (veterans get 50% discount)
  • Low advertising contributions: up to 3% of gross sales

Franchise Benefits

  • New store opening support
  • Manager certification program
  • Operation manuals, marketing manuals, and training manuals
  • Favorable national contracts with suppliers for goods and services
  • Systems, procedures, and compliance policies
  • Updates for increasing profitability through food cost
  • Regular visits from a Franchise Business Consultant

Initial and Ongoing Training

The Simple Greek provides an extensive training and support program to help you every step of the way. It starts with our 3-week Manager Certification Program for Owner/Operators and General Managers with a mix of classroom work and hands on training within the restaurant.

Some key topics we go over during training include:

  • Customer Service
  • Compliance & Safety
  • Prep Procedures & Recipe Books
  • Financial Reporting
  • Inventory Management and Food Cost
  • Opening & Closing Procedures, Daily Cleaning Checklists
  • Training New Staff and Retraining Existing Staff
  • Marketing Plans & Suggestive Selling Techniques

This initial training occurs 30-45 days prior to your restaurant opening and teaches your key management staff what they need to run your restaurant. When your store opens we also provide a training team to assist you at your location for the first week. Training continues with your personal Operations Consultant who works with you on an ongoing basis.

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Please Note:

The Simple Greek is currently accepting inquiries from the following states: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming.

Interested parties should have at least $70,000 in liquid capital to invest.

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