Verlo Mattress Factory Stores

What Does a Verlo Mattress Factory Stores Franchise Cost?

Cash Required:$100,000
Net Worth Required:$500,000
Total Investment:$300,000

Franchisor Details

Total Units:38
Year Founded:1958
Franchising Since:1989
Home Office: Milwaukee, WI

About Us

Every Verlo mattress is made in our local factories and sold exclusively in our showrooms. All our mattresses are adjustable, and made to address different sleep needs. We back each mattress with an industry-leading Lifetime Comfort Guarantee.

At the core, Verlo is an organization with integrity and Midwestern values. Sure, we could tell people to buy a new mattress if their body or needs change. But we don’t. Instead, we adjust their mattress because we care about their comfort, and it’s the right thing to do. The first Comfort Adjustment is free during the first year or 180 days, depending on the model purchased.

Knowing we can help people to stay comfortable – in such a cost-effective way – helps us to sleep better at night.

And by the way, in addition to making mattresses, we’re great at stacking them. In 2014, Verlo became the proud Guinness World Record Holder for the Tallest Stack of Mattresses.

Jump Onboard This Opportunity

America is a sleep-starved nation, desperately seeking new sleep solutions. As a result the mattress industry has experienced unprecedented growth, and sleep has become a very hot health & lifestyle topic.

In 2016, mattress industry sales topped $16.5 billion and are expected to grow 5-6% over the next five years, as consumers continue to respond to the message that a better bed affects your overall health and well-being. This allows them to justify their purchase as not only an affordable indulgence, but a necessary one.

A Growing Industry That's Anything But Sleepy!

Verlo has a mattress shopping experience unlike any other – an elevated customer experience that was designed to make shopping as comfortable as the mattresses – with the goal of having guests feel a sense of “ahhh” when in a Verlo store.

Verlo continues to expand nationwide while maintaining a strong footprint in its home state of Wisconsin.

Our Ideal Candidate

We are looking for candidates who are interested in the retail and health & wellness business categories that meet our standards for personality, management skills, character, and net worth that have identifiable sales and sales management skills and a desire to be active in the local community, for a single location.

We are also looking for candidates who have a prior background in the manufacturing, retail and/or health & wellness industry that meet our standards for personality, management skills, character, and net worth that have identifiable sales and sales management skills to operate at larger scale and qualify as multi-unit operators. Our belief is that we should continue to be focused on candidates that are comfortable in a business where the customer needs to be educated in order to make a well-informed sleep experience solution.


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Please Note:

Verlo Mattress Factory Stores is currently accepting inquiries from the following states: Arkansas, Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Nebraska, Ohio, Oklahoma, Pennsylvania, Tennessee, Texas, Wisconsin.

Interested parties should have at least $100,000 in liquid capital to invest.

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