$1-2-3 Dollar

$1, $2, $3 will make you totally unique in your market! No competition! Higher profit margins on product! Expand categories beyond traditional dollar store categories! Greater profit margins and sales enable a store to support higher rent factors, making many locations available for consideration!

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What Does a $1-2-3 Dollar Opportunity Cost?

To buy an opportunity with $1-2-3 Dollar, you'll need to have at least $40,000 in liquid capital. They also offer financing via 3rd party. *

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Financial requirements for this opportunity:
Liquid Capital:$40,000
What does Liquid Capital mean?
Misc. Costs:$87,900 for 1000 sf store


Options available to Owners:
Financing:Via 3rd party

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Why $1-2-3 Dollar

A Business Opportunity Without Franchise Restrictions, Fees, Or Royalties! Get started on the right track to unlock your FREE Business Starter Package! $1-2-3 Dollar Stores - More than a buck; Bigger Bargains! Our $1-2-3 Dollar stores offer the traditional dollar store magic—“ Is all this really just one dollar?”, along with the ability to offer additional or expanded categories of merchandise not possible within the single dollar pricing structure. Electronics, sporting goods, expanded grocery and snacks, automotive, apparel home decor and more – all can be part of your merchandise mix in the $1-2-3 Dollar format.

Our $1, $2, $3 stores offer the traditional “dollar store magic” -- ”Is this really just $1.00?” along with the ability to offer additional and expanded product offerings of merchandise not possible within the single dollar pricing structure. Imagine a store that offers the absolute BEST dollar only products, then combine that with the BEST products available selling at prices between $1 and $3! Electronics, sporting goods, additional grocery and snacks, automotive, apparel, home decor and more--all can be part of your merchandise mix in the $1, $2, $3 Dollar format. Starting at 2,000 square feet, this enables your store to bring to each customer the excitement of the “treasure hunting” experience that is so important in the dollar store environment, along with a much broader array of merchandise choices. For the store owner, this translates to greater average sales per customer, higher gross profits, and the ability to appeal to a broader range of customers--all advantages for YOU!

Right now is the best time to start a $1, $2, $3 Dollar store as the majority of shoppers are seeking the best possible value for their budgets. A recent survey indicated that 70% of shoppers felt they have been “price gouged” by their grocery store! This survey also showed that a large majority of shoppers surveyed said that “price and convenience were most important to them when choosing a place to shop.”  $1, $2, $3 Stores are the least expensive destination for items your customers want and need every day, AND our stores offer convenience and a pleasant shopping experience.

Shoppers have migrated from the large grocery chains for everything other than perishable items like milk, meat and eggs. $1, $2, $3 stores sit in prime position to provide great every day values on items such as national brand cleaning products, bathroom and kitchen cleaners, personal grooming items like soap, hair products and many other personal items. In a recent Supermarket News survey one respondent reported that "Dollar stores are capturing paper products and cleaning products away from supermarkets...." Snack and food items are also extremely popular at the $1, $2, $3 price points. Balloons, toys, holiday decorations, reading glasses and other popular ancillary items are also a large factor in the popularity of these stores.

Taking Advantage of the Dollar Store Economy

The Dollar Store industry is a $60 BILLION business, and growing every year! The fact is that dollar stores are in huge demand today as is evidenced by the dramatic stock price increases for the large corporate owned dollar store chains such as Dollar Tree, Dollar General, Family Dollar and 99 cents only. During a time where most companies are looking for a corner to hide in on Wall Street the dollar store giants continue to outperform expectations by wide margins. The success of these industry leaders is also translating into the development of independent dollar type stores which are springing up all over the country as entrepreneurs are joining the burgeoning industry. An individual is not able to own one of the chain stores, so we have been developing stores (over 3,500) just like them, for entrepreneurs just like YOU, since 1993.

Our store development program will give you the look and feel of a national chain store, while leaving you in total control of your own business. We do not charge fees or royalties, but we do provide all the benefits of a franchise, with the exception that we do not restrict your business like other franchise opportunities -- this is YOUR store, and you are free to operate it as you choose. Every store package includes our 7 key services; financing assistance, site location assistance, lease negotiation, comprehensive training, full store set up, access to our supplier network, and the best long term support in the industry. We deliver a fully stocked and ready-to-open store in as little as 7 days after our arrival on site!


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To get more information on $1-2-3 Dollar, please call John LaFronz directly at (702) 382-8444.


$1-2-3 Dollar is currently accepting inquiries from the following states:

Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming

Interested parties should have at least $40,000 in liquid capital to invest.

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* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.