For more than 20 years, the Kid to Kid franchise has been a leader in the growing resale industry providing franchisees a profitable business model and offering families an exceptional shopping experience throughout the U.S., Portugal and Canada.

What We Do

The Kid to Kid franchise offers their shoppers an upscale experience while shopping for new and gently used, name brand children's apparel, toys, books, shoes, baby gear and maternity wear. Unlike typical consignment, Kid to Kid pays their customers cash or offer in-store credit for gently used items and resells them at up to 70 percent less than found in traditional retail. This is recycling at its best as tens of thousands of items find new homes while helping communities stretch their budgets on stylish apparel or gear.

About Us

Founded in 1992 by a mom with six kids of her own, Kid to Kid was created as a place for parents to buy and sell items their children had outgrown.

As a trademark brand of BaseCamp Franchising, Kid to Kid brings the latest technologies and tools to an industry that’s been experiencing major growth in the past decade. By providing a proprietary buying software and inventory management system, robust employee training, branded marketing and cloud-based reporting tools, we give our franchisees the tools they need to manage stores efficiently and effectively. With more than 20 years of industry experience and 127 locations, we stand behind the mantra that YOUR success is OUR success.

Why own a Kid to Kid

Join a growing franchise that is recognized as one of the best in the country. The Kid to Kid resale franchise not only offers excellent returns, it allows you to contribute to your community by helping families save more and waste less. Kid to Kid is a recognized resale brand that offers franchisees a proven system for success.

Reasons to own a Kid to Kid:

1. Proven Systems for Success
   Our robust management tools and extensive training are effective, comprehensive, and streamlined. We’ve combined the best practices of our top stores into a complete store management package making for easier multi-store management, improved staff training and engagement, and dramatically improved operations.
2. Results-driven Marketing
   From social media, web and email marketing to in-store graphics, public relations and car wraps, our upscale marketing materials are uniquely designed to speak to our shoppers. Our marketing stays current with today’s trends in design, social media and more.
3. Beautifully-designed Stores
   Just because we sell second-hand merchandise doesn’t mean our stores look second-rate. Our stores are designed to promote a fun and friendly atmosphere. From our modern fixtures and lighting to our upscale signage and displays, we believe in creating an extraordinary brand experience.
4. Inventory Management and Appraisal Program (IMAP)
   To take the guesswork out of brand valuation, Basecamp Franchising created a proprietary buying software dubbed IMAP (Inventory Management and Appraisal Program). IMAP suggests the price based upon inventory and condition so people from all walks of life and various fashion backgrounds can correctly price an item for sale in the store.
5. Real-time Reporting
   With our cloud-based reports, franchise owners can efficiently manage inventory levels, product costs and pricing. These tools can also be accessed remotely, paving the way for store owners to manage multiple stores simultaneously.
6. Extensive Training
   New Kid to Kid owners complete a 12-day training program, followed by a 5 day internship. Ongoing training is also available for owners and staff through our online training portals, support calls, site visits, regional conferences, and our annual owner’s conference.
7. Territory Availability
   The flexibility to put stores in the best locations in a market is a huge advantage as you consider joining a franchise. Because we are a growing franchise, there are several great locations available in most areas for a new Kid to Kid store. This is especially important if you are looking at owning multiple stores over time to increase your market share or simply make more money. You’ll receive demographic analysis, area mapping, and site selection assistance from our headquarters to help you choose the location that is right for you.
8. Continuous Support
   From site selection and store set up to grand opening and growing profits, you’ll have continuous support every step of the way. Based in Salt Lake City, Utah, our dedicated team offers computer, operational, marketing and financial support. Plus, our support representatives visit each store at least once a year to offer guidance and support where needed for success. Our owners also build and maintain strong friendships and mentorships with other store owners.

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Ideal Candidate

We're looking for franchise owners with high energy, who are out-going, and have management or retail experience. A person who can manage people effectively, prioritize and multi-task, and feels comfortable in a fast-paced environment. You are expected to make a full-time commitment the first year.

Financial Requirements

The total investment needed to open a Kid to Kid store is $255,980 to $358,480 with liquid assets or cash in the amount of $75,000, net worth between $250,000 to $275,000.

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Get Started

Take the first step in becoming a Kid to Kid owner today by completing the Request Info form or clicking on the Call Now button to speak to us right away.

Request Information