Mr. Pretzels - Franchise

THE COMPANY

Mr. Pretzel^®s is a proven concept (150+ units) with an international presence in Miami, Dubai, London, Sao Paulo, Santiago, Caracas, and many more countries. A superior product, low investment, and simple operation are the key advantages. Seeking multi-unit franchisees in markets throughout the world.

Mr. Pretzel^®s is an innovative concept. The kiosk design is extremely efficient and simple. Mr. Pretzels kiosks combine automated equipment for guaranteed consistency with the quality craftsmanship of our specialists who hand-roll our dough into our famous gourmet pretzel. Our product line is so delicious that we sell millions of pretzels each year.

Mr. Pretzel^®s incorporates the highest standards of the industry. A team of well-trained managers supervise and provide high quality support to each of our kiosks, showing our commitment to excellence.

Mr. Pretzel^®s offers a high quality product at a competitive price in a friendly atmosphere of qualified professionals. All of these elements ensure that Mr. Pretzel^®s will continue to expand with the same incredible success it has had since it began.

THE PRODUCT

Mr. Pretzel^®sstores offer a wide variety of pretzels baked on site. The most popular are the cinnamon sugar, original (salted) and the parmesan cheese pretzels. The tempting aroma draws shoppers from down the mall and round the corridor. We began with our special Dutch recipe that originated in Pennsylvania, and spent years perfecting our products. Our pretzels contain no preservatives. Using only the finest quality natural and healthy ingredients, we prepare the dough moments before it is served. The pretzel-shaped dough is baked to a golden texture.

Mr. Pretzel^®s currently offers franchising opportunities for individuals and companies that adopt the strategy of multi-unit territory development. This business model enables our partners to build the brand in their territory as well as leverage marketing and purchasing capacity. We require 100% of the first-year development to be funded through allotted capital and, at minimum, 30% of the next four years (development schedule is 5 years) to be accessible dedicated capital.

SUPPORT SERVICES

Operation Support is dedicated to assisting you with every phase of store development: from initial layout through ongoing operations. Your Mr. Pretzel^®s Consultant will be your direct liaison to our staff at Mr. Pretzel^®s Support Center. Expect your Consultant to provide expert guidance on store construction, grand opening, building sales, optimizing profits, training, marketing, ongoing research and development, and more.

Purchasing: We will assist you by providing advice and counsel on setting up your distribution systems, along with sharing the unique advantage of our purchasing programs for necessary equipment, furniture, fixtures, etc.

Development: We offer plans for smooth, consistent development and construction for every store. Our development staff will assist you in the creation of a store layout that maximizes your building requirements, and provide you with recommendations for decor and signage.

Training: We offer extensive Store Training Programs that include a Mr. Pretzel^®s overview, store opening procedures, service training, and training for all levels of staff. Each store will receive a comprehensive Training Manual that covers all management and staff procedures – from opening to closing—plus information on financial reporting, accounting, inventory, and human resource management.

Marketing: We will provide each franchise partner with a marketing strategy and guidance for successful implementation. Mr. Pretzel^®s franchise partners have access to proven marketing and promotional materials, including point-of-purchase displays, merchandising displays, and any new materials we may create. We will also assist you with grand opening support, successful new product rollouts and other sales-building initiatives.

The Research and Development Team continually explores new product ideas. After each new recipe is customer-tested and approved, it is made available to our franchise partners.