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A Better Business Built on Better Pizza

Oath Pizza is a fast growing, better-for-you, craft pizza brand that has reimagined the pizza experience. With its uniquely delicious avocado oil crust and real ingredients, the brand is on a mission to make it easy to eat better without giving up the foods you love. Founded in a small seaside shop on Nantucket Island in 2015, Oath Pizza now has 29 locations and offers nationwide shipping. The brand and business have been built to scale under former Chipotle Mexican Grill executives and received early validation of its unique product, positioning, and efficient business model from its first franchisees Aramark, the global Fortune 500 food service company, and Covelli Enterprises, the largest Panera franchisee.

Thrive in a Pandemic-Proof Segment

Americans spend $46 billion on pizza every year and the number keeps growing. While other restaurant segments struggled to survive the COVID-19 pandemic, the pizza industry demonstrated its durability with an estimated growth projection of 10% in just the next five years. At the same time, the $1.5 trillion global wellness market is thriving as Millennial and Gen Z consumers are demanding better quality foods and options for dietary preferences like vegan and gluten free. While many salad, smoothie, and juice concepts have been successful, they’ve saturated most markets and better-for-you comfort food options are lacking, especially in pizza. That makes Oath Pizza perfectly positioned to bridge the gap between two trends that are here to stay: pizza and wellness.

Pizza Reimagined

From the start, Oath has been committed to crafting a product and business as feel-good as the island it was born on. Its unique advantages provide a seamless experience for franchise owners and customers alike. 

• Product: Award-winning crust that is hand-stretched, grilled, and seared in avocado oil and quick-cooked to perfection.
• People: Best-in-class leadership from former Chipotle operations and marketing executives and top industry Board members.
• Process: No gas or Type 1 hooded exhaust and commissary- produced crusts means affordable build-outs, flexibility to open anywhere, simplified  training / prep, and lower labor and turnover costs.

Franchising Made Simple

Oath Pizza capitalizes on an intersection of the billion-dollar pizza industry and the trillion-dollar global wellness market. The brand’s proprietary crust is grilled, seared in avocado oil, and made in a central commissary. The result is a consistent, craveable texture and flavor supported by a unique and simple pizza operations model that takes dough-making out of the restaurant. Paired with a convenient ordering experience backed by cutting edge technology, Oath Pizza proudly offers speedy service without sacrificing quality. 

Oath has started a feel-good pizza movement founded on high quality foods and an inclusive menu. Each pizza is topped with house-made sauces, hand-cut produce, Applegate^® organic meats or plant based proteins, and is quick-cooked to perfection in under two minutes. Vegan options and a gluten-free Banza^® Chickpea Crust accommodate almost any dietary preference, while kids’ pizzas and a nut-free environment make Oath a safe and delicious way to feed the whole family.

Oath Pizza has perfected a streamlined operational model which makes the brand’s franchise opportunity ripe with unique benefits like flexible yet affordable buildouts, low investment costs, fees, and royalties, reduced labor, and minimized overhead. This allows Oath franchisees to avoid many of the managerial and operational challenges typically associated with running a restaurant.

• A well-positioned segment with proven resilience against economic downturns
• Better-for-you, proprietary avocado oil crust prepared in a central commissary (no dough making or pizza experience required!)
• Speedy service that doesn’t sacrifice quality
• Leadership by former Chipotle executives 
• Seamless cutting edge capabilities elevate the operation and enable revenue growth
• Top-tier site selection support experience
• Affordable build-outs, flexibility to open in almost any space, and low overhead
• Efficient supply chain with national distributor network and lower inventory 

Oath is Ready to Grow

After six years of perfecting its model, Oath Pizza is ready to continue growing, specifically targeting affluent, suburban markets. Oath’s vision to use the popularity of pizza to drive positive impact in their communities is what fuels the brand’s desire to grow and seek fellow community-minded partners. 

Oath Pizza has a scale-minded approach as the brand looks to open multiple locations in the long-term, but not necessarily rush expansion beyond its current means. Oath aims to grow by awarding more than a dozen franchise agreements by the end of 2022. An ideal franchisee is someone with $250,000-$600,000 in net worth, depending on how many units they look to take on. 

Visionary leadership from former Chipotle Mexican Grill leaders and a board of experienced restaurant and retail executives have positioned Oath Pizza for growth. The team continues to develop a brand that is built for the future, with the long-term goal to revolutionize the pizza industry and craft a consumer experience better than any other.

Are you the Ideal Candidate?

We’re looking for franchise owners who want to create an empowered, people-first culture in their organization and inspire happiness in their communities. No pizza or restaurant experience is required. The Oath team will help you every step of the way, from training to opening day. You must have a minimum of $100k in liquid capital and the drive to build a great business.

Don’t miss out on the next big fast casual franchise. Request information to learn more today!

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