Join the fastest-growing segment of the rental industry and partner for success with an industry leader! True Value Specialty Company, LLC is the largest franchisor of rental stores in the United States. We invite you to explore the world of party rental and related retail sales, through our exciting and dynamic Party Central Franchise.
True Value Specialty Company is committed to every aspect of your business success and provides the support you need to achieve your goals. You'll have an incredible range of services and the freedom to choose which is right for your specific situation and objectives.
Registered National Identities
Strengthen consumer awareness and confidence when you become part of the national brand, Party Central. Becoming part of a national brand also gives you leverage in the production costs of advertising and signage for your store. Benefit from these advantages while retaining a local identity in your market(s).
We pride ourselves on the personalized service we offer our Members. Our rental industry experienced consultants serve as your link to the corporation and also provide you with individual consultation on all aspects of the rental business.
Because Party Central is a part of the True Value Specialty Company and a staff of experienced rental buyers, we can offer you the best pricing available anywhere. That means 5-20% savings every day versus your best direct price.
Today's party rental customers want to shop in an attractive, inviting retail environment. True Value Specialty Company has developed a compelling store design that will generate sales in your store. Bold graphics matched with an exciting décor package and color scheme create a modern, efficient store. Individual rental and retail product graphics communicate the product mix to your customers.
One of the major benefits of becoming a Party Central is the service of writing the recommended opening stock inventory with you. An experienced Rental Consultant will visit your market, make an assessment of your local needs, and work with you to actually write the opening order. All of the equipment we offer is quality equipment from well-known, highly respected manufacturers. You can be confident that your rental equipment is top of the line.
True Value Rental University
Our one week training program offers a variety of courses that cover all aspects of the rental business. You will meet with other members, share information, and gain valuable insight into the rental business. The classes are taught by instructors who have experience in the rental industry. The training programs are held throughout the year at True Value's Rental Training facility in Cary, IL.
The training covers vital topics, such as:
- Policy and Procedures
- Business Planning
- Rental Store Operations
- Personnel Management
- Rental Rates
- Rental Marketing
- Insurance and Risk Management
- Rental Store Merchandising
- Equipment Information and Equipment Familiarization
The True Value Specialty Company coordinates vendor programs to offer business insurance and medical coverage with competitive premiums. Program options are available to choose what is right for your business.
State of the Art Computer System
A complete rental management system for inventory management, reservation processing, store accounting and much more are available through True Value Specialty Company coordinated vendor programs. They offer complete training and continued support.
Complete Marketing/Advertising Program
We offer every owner a complete package of advertising materials specifically designed to increase business. The package includes:
- Marketing Information
- Collateral Pieces
- Sales Promotion
- Yellow Pages
- Newspaper Ads
- Ready-to-use Radio
- Local Television Advertising