Pure Barre

Pure Barre is the industry leader and only barre concept to make Entrepreneur's Franchise 500 list. Thanks to an ever-expanding network of dedicated studio owners, our passionate fan base has been stronger. By partnering with strong prospective franchisees, we'll continue to change the fitness landscape and build a positive, empowering community, motivating person change and touching more lives.

What Does a Pure Barre Franchise Cost?

To buy a franchise with Pure Barre, you'll need to have at least $100,000 in liquid capital and a minimum net worth of $500,000. Franchisees can expect to make a total investment of $198,650 - $446,250. Pure Barre charges a franchise fee of $60,000. They also offer financing via 3rd party as well as a discount for veterans (10%). *


Financial requirements for this franchise:
Liquid Capital:$100,000
What does Liquid Capital mean?
Net Worth:$500,000
What is Net Worth?
Total Investment:$198,650 - $446,250
What does Total Investment mean?
Franchise Fee:$60,000
What is a Franchise Fee?


Options available to Franchisees:
Financing:Via 3rd party
Veteran Discount:10%

Franchisor Details

Facts about this Franchise:
Year Founded:2001
Franchising Since:2007

Own a Pure Barre Studio

With close to 600 studios, and over 76,000 active members, Pure Barre is the largest barre brand, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Ranked in Entrepreneur Magazine’s Franchise 500 List each year, Pure Barre continues to be a pioneer in not only the barre space, but boutique fitness overall.

Leading The Industry Through Numbers

  • 640 Licensed Locations
  • 6000 Teachers Worldwide
  • 550k Workouts in 2020

Benefits of Owning a Pure Barre Studio

  • Strong National Brand - Not only is Pure Barre the largest barre brand, it is one of the largest franchised fitness brands with close to 550 locations open across North America.
  • Smart Investment - Enjoy a low-cost entry, a recurring revenue model, truly exceptional EBITDA margins and the confidence in our team that has more than decades of experience in fitness franchising.
  • Always Evolving - The Pure Barre member experience in-studio is ever-changing with consistent updates to our class choreography and music, as well as the introduction of new classes and programming.
  • Executive Model - Our franchise model provides a completely scalable business, allowing you to determine your own success. Leverage development costs and national vendor relationships to launch your studio successfully.

Franchise Support

 We believe extensive support & comprehensive training is pivotal for your success as a Pure Barre Franchise Owner.

  • Real Estate - Our dedicated staff will help you in the site selection & lease negotiation to find the ideal site for your Pure Barre studio.
  • Construction Design - We'll guide you through the entire build - out process from approved layout and general construction, to interior design, music and technology.
  • Sales - Enjoy comprehensive & ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability. Get introduced to our multi-channel sales process to drive sales from the start!
  • Recruitment - The quality of the teacher and instruction defines a class - receive assistance hiring the most qualified instructors, general managers & sales team.
  • Marketing - The minute you sign your lease, the marketing of your location begins, with personalized support to set you up with all means of generating website traffic and memberships.

Ideal Candidate

As a SEMI-ABSENTEE model in franchising, Pure Barre fits best with a franchisee (with any background) that qualifies based on the required financial criteria. We are looking for franchisees with basic business skills that can manage and motivate a team, have sufficient financial resources, and will follow the blueprint of a proven business model while sharing the passion for the Pure Barre brand. If you have these qualities, then you are a prime candidate to own a Pure Barre Franchise!

Request more information today!


Pure Barre is currently accepting inquiries from the following states:

Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming

Interested parties should have at least $100,000 in liquid capital to invest.

* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.