Rotelli Pizza & Pasta

Rotelli Pizza & Pasta Franchise Information:

If you're seeking independence, security, and a great lifestyle, you need not look any further. Rotelli's world-class franchise operation is poised for long-term success. This full service pizza and pasta restaurant will penetrate your neighborhood market with a significantly diversified menu, offering a superior yet affordable product, prepared fresh-to-order, and artistically presented in a warm upscale environment.

Rotelli Pizza & Pasta Is Your Neighborhood Italian Eatery.
Modern. Classic. Delicious. Perfect. Just a few words that have been used to describe our brand - Rotelli Pizza & Pasta. And it all begins and ends here - with people. That's the difference between Rotelli Pizza & Pasta and so many other brands. We know that quality in its finest form has to begin with people, products, and performance. From the assistance with site selection to the premium quality of our products to our staffs on-going service in training, field marketing and standards of excellence in operations - Rotelli stands apart from the crowd proven by the knowledge, resources, excellence and experience of the Rotelli management team, our area developers, our associates and our franchisees. We believe that people are the key to our ongoing and continuing success as a brand.

Our focus on people transcends throughout our brand. Not only do we offer our franchisees services and guidance from leading experts in our industry, we offer our consumers a service and product beyond compare. Through detailed research and evaluation of consumer trends, Rotelli has designed a concept that caters to the sociological wants and needs of today's guest.

Each of our restaurants shares a distinctive operating system, decor, and menu, all designed for our guest. Our space - a warm and rich environment of approximately 1800-2500 square feet selected with our guest in mind to maximize traffic flow, brand exposure, foot traffic, and sales volume.

As part of our system, Rotelli has developed an effective process for serving the highest quality food. We offer a wide range of services to enhance our guests dining needs including complete table service, take-out or courtesy delivery. Our well-rounded menu - unique appetizers, traditional and gourmet pizza, freshly made pastas with a choice of sauces made with 100% imported tomato from Italy, hearty soups, salads tossed to order, hot and cold subs, rich desserts, specialty coffees, beer and wine.

Sounds like a lot? It is. Nevertheless, the team at Rotelli has developed a creative and effective process for serving the highest quality food to your guest - all engineered to ensure the highest aggregate profit margin for our franchisees. With Rotelli our techniques are yours. An extensive franchisee and new store opening training programs ensures that our franchisees - and thus the consumer - are provided with the ultimate in restaurant experience.

From our delicious products to our warm, friendly, upscale ambience, everything we do at Rotelli is designed to provide the optimal guest experience - whether that guest is a Rotelli franchisee or a dining guest. By staying focused on our guest we will quickly accomplish our goal of becoming the number one brand in the neighborhood Italian restaurant segment.
Welcome to Rotelli's world - Your Neighborhood Italian Eatery.

Franchise Benefits
At Rotelli's, we believe in providing you with all the tools necessary to position you with the best opportunity for success. Training, marketing, buying power and communication are key to the future Rotelli franchisee. It is your talent and vision, combined with the Rotelli's operating system that will ultimately achieve the greatest growth and prosperity for us all.

THE TRAINING
Like all members of the Rotelli Team, the Rotelli Training staff is distinguished by its experience and expertise in food service, restaurant ownership and training. Our program is designed to educate our franchise partners in not only the day-to-day operational excellence, but also the financial growth of their business. Your initial training will include 4 to 8 weeks combining classroom and restaurant training. Upon the completion of your initial training, you will be placed in an existing Rotelli restaurant as a continuation of your training to develop your competency and master all facets of the operations. The importance of proper training and the maintenance of your skills are essential to your succcess. The team at Rotelli will be there to provide continuing support and training through every step of your Rotelli experience.

BRAND EQUITY
At Rotelli we approach marketing from both a national and a grass roots perspective. Each Rotelli franshisee contributes to a national marketing fund that provides a consolidated marketing and branding effort. Our national marketing fund will utilize newspaper, radio, and television advertising to build awareness for the Rotelli brand. To support your local store restaurant efforts, Rotelli provides access to local and customized yearly, quarterly, monthly and daily marketing strategies to assist your sales building techniques. These plans will include grand opening, direct mail programs, in-store contests, take-out and delivery promotions, door hangers with coupons, charity events, and hundreds of other field marketing vehicles.

BUYING POWER
We're growing. The commitment to our lofty goals, combined with our management team's experience and solid reputation will enable you to build a better business and bottom line faster! Rotelli has negotiated significantly discounted national contracts with purveyors in all facets of our business from equipment to food.

COMMUNICATION
Information and knowledge is one of the most important assets to any business in the world today. Rotelli utilizes a company-wide communication system that enables us to provide real time information to you - our franchisee. We are dedicated to staying on the cutting edge of technology to provide resources and accessibility at your fingertips. In the future, we will also provide on-line manuals and interactive communication devices to our team - at our headquarters and in the field - to cultivate the exchange of ideas that are vital to the growth and development of every franchisee in our system.

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