SafeSplash Swim School

SafeSplash Swim School offers a unique franchise concept that provides a proprietary curriculum, instructor and customer service training, and business management tools. Additionally, and truly unparalleled is the innovative and proprietary, centralized “Back Office” support service which provide franchisees 7 day-a-week call center staff to manage customer registration, scheduling, billing and customer requests. SafeSplash offers two franchise models including hosted facilities using existing pools in the community as well as dedicated facilities using state-of-the-art, climate controlled facility designs. One option of the Hosted Franchise concept is that SafeSplash may offer partnerships in certain areas with large national health club brands, which allow swim schools to be launched using their pools and is a cost efficient, turnkey opportunity. For those who have the capital to invest, building a Dedicated SafeSplash Facility offers the ultimate customer experience of a dedicated pool and a climate controlled viewing area using proven and proprietary facility designs, specifically for the learn-to-swim customer.

What Does a SafeSplash Swim School Franchise Cost?

To buy a franchise with SafeSplash Swim School, you'll need to have at least $70,000 in liquid capital and a net worth of $250,000 - $1,000,000. Franchisees can expect to make a total investment of $45,000 - $1,512,500. They also offer financing. *


Financial requirements for this franchise:
Liquid Capital:$70,000
What does Liquid Capital mean?
Net Worth:$250,000 - $1,000,000
What is Net Worth?
Total Investment:$45,000 - $1,512,500
What does Total Investment mean?


Options available to Franchisees:

Franchisor Details

Facts about this Franchise:
Total Units:72
Home Office: Lone Tree, Colorado
Year Founded:2005


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SafeSplash Swim School, a nationally recognized learn-to swim program, offers programs for children and adults, birthday parties, summer camps, other swimming-related activities, and the sale of related products. To date SafeSplash has delivered over 1.25 million lessons, touching thousands of families across the country since 2005. SafeSplash Swim School offers a unique franchise concept that it teaches a life skill, swimming, that nearly every parent recognizes their children must learn. A parent will ensure to childproof the house and teach their kids not to talk to strangers, yet one of the most important things a parent can do is teach their kids how to swim. Besides the obvious importance of safety, swimming lessons can be rewarding and provide a lifetime of fun.


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With two models available, SafeSplash has a range of opportunity for those looking to become part of the SafeSplash family. The SafeSplash Hosted Model allows you to partner with a local facility or one of our national health club brand partners, where available, using existing pools in the community; truly a cost efficient, turn-key opportunity. In certain areas this also allows for multi-location Area Development Agreements at a discounted rate. For those with the capital to invest, we also offer our Dedicated Model using state-of-the-art, climate controlled, proprietary facility design for the ultimate learn-to swim and customer experience.

  • Hosted Investment Level: $45,000-$124,000
  • Hosted Liquid Capital Needed: $50,000
  • Dedicated Investment Level: $488,000-$1,512,500
  • Dedicated Liquid Capital Needed: $500,000
  • Franchising Fee: $20,000-$40,000
  • Area Development Agreements: Yes


There are so many time consuming logistics to running a swim school. The SafeSplash Back Office is an outsourced service bureau that will take care of the headaches for you. This allows you to do what you love most – make an impact on kids and customers.

The SafeSplash Back Office – Simplifying the complexity

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  • We are the industry’s innovator of back office support services.
  • We handle registrations, billing and customer requests – allowing you to do what you love: WOW your customers.
  • Our proprietary software platform provides an interactive dashboard that allows you to benchmark your success and compare your performance to other swim schools.
  • We provide a dedicated call center to respond to customer inquiries, 7 days a week.
  • Our proprietary software platform provides an integrated mechanism to maintain customer preferences and a marketing database.
  • We provide each franchisee with a dedicated registration and billing manager.


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From the beginning we wanted to build the best. Our proprietary curriculum was founded on the four competitive strokes. We took the best components of swim instruction to build a curriculum that teaches children to swim from day one. No matter what age, no matter what level, our curriculum was built around not just water safety; but truly teaching kids how to swim. We will equip you with this easily trainable curriculum that fits the learning style of almost any swimmer.

At SafeSplash, “Swimming is a life skill, not just an activity.”

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At SafeSplash we pride ourselves in the training and ongoing support we provide our franchisees. The elements of our training cover topics that will drive your continual success.

SafeSplash provides you with a pre-opening training that covers all aspects of initial on-boarding to prepare you for success that includes:

  • SafeSplash Certified Instructor
  • Management and business processes
  • Revenue and financial management
  • S.P.L.A.S.H. customer service
  • Operational success metrics


Do you want to create a positive impact on your community, while fulfilling your dreams? What better business to be part of than one that is built around kids, smiles and success!

Ideal Candidate

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SafeSplash is looking for franchisees who enjoy children and seeing them succeed, offering them a valuable experience they will remember throughout their lives; people who want to be a part of a business that positively impacts kids, families and the communities they serve. You needn’t have taught swimming or have previous business ownership. What is important is your ability to communicate well with people, lead and manage employees, and follow our proven system. The ideal SafeSplash Franchisee is confident, competitive, outgoing and has a positive attitude about business and life.

The minimum net worth required for a hosted location territory is $250,000 and liquid assets of at least $50,000 to qualify. The minimum net worth for a dedicated location territory is $1,000,000 and liquid assets of at least $500,000 to qualify.

To find out more, please fill out the form.

This information is not intended as an offer to sell a franchise. It is for informational purposes only. Certain State’s regulate the offer and sale of franchises. If you are a resident of one of those states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements.


SafeSplash Swim School is currently accepting inquiries from the following states:

Utah, Texas, Pennsylvania, Oregon, Oklahoma, Ohio, Nevada, New Jersey, Nebraska, Missouri, Michigan, Indiana, Iowa, Georgia, Florida, Colorado, California, Arizona

Interested parties should have at least $70,000 in liquid capital to invest.

* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.