A SuperCoups Franchise fully utilizes your sales expertise, can be run from your home, and has low start-up costs.

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What Does a SuperCoups Franchise Cost?

To buy a franchise with SuperCoups, you'll need to have at least $50,000 in liquid capital and a minimum net worth of $100,000. Franchisees can expect to make a total investment of $46,500 - $53,000. SuperCoups charges a franchise fee of $17,000 (media sales experience) or $26,000 (no experience). *

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Financial requirements for this franchise:
Liquid Capital:$50,000
What does Liquid Capital mean?
Net Worth:$100,000
What is Net Worth?
Total Investment:$46,500 - $53,000
What does Total Investment mean?
Franchise Fee:$17,000 (media sales experience) or $26,000 (no experience)
What is a Franchise Fee?


Options available to Franchisees:
Financing:Not Available

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Super Coups Franchise Information:

SuperCoups offers you the flexibility and independence you seek combined with the strategies, support and tools you need.

We are a premier, co-operative direct mail company that provides services to small business owners and consumers in local, targeted areas. As a SuperCoups franchisee you would help small business owners grow their businesses and maximize the return on their advertising investment, while supplying consumers with valuable discounts on products and services they want. Because we are a Valassis company, SuperCoups franchisees can also maximize their customers reach by integrating print with online advertising via RedPlum.

Low Investment
With no inventory to buy and no storefront to lease, our start-up costs are among the lowest in the industry.

Family Friendly
Since sales work takes place during business hours, you set your work schedule and determine your income potential.

Valassis' RedPlum Wrap*
SuperCoups is the only cooperative direct mailer that offers its franchisees the unique benefit of mailing within the new RedPlum wrap. This is a four-color, four-page vehicle for the SuperCoups envelope, single sheets, circulars, and other valuable RedPlum offers.

Market Saturation
Leveraging the resources of our parent company Valassis, our mailing lists are updated monthly via a proprietary system and the U.S. Postal Service. This gives us true market saturation.

What It Means To Be A SuperCoups Franchise:
By licensing a SuperCoups franchise, you will take a consultative sales role in helping merchants in your local area increase their sales. SuperCoups gives you the tools and support you need to help small businesses grow. By introducing local merchants to the SuperCoups advertising solution you can help increase their sales while growing your own business.

You will be responsible for:

  • Prospecting and contacting merchants in your local area
  • Setting up appointments to discuss the SuperCoup's advertising solution
  • Targeting the best areas to maximize redemption of their advertisement
  • Helping your client in creating the best offers that will drive traffic to his location
  • Submitting your order to SuperCoups headquarters for processing and development
  • Providing customer support to your clients
  • Invoicing your clients

We Provide You With:

  • Training – in house and in the field*
  • Tools which include category research, intranet, and more
  • Turn-Key Production of the SuperCoups product
  • Rewards for performance and growth
  • Support Team
  • Cross-Sales opportunities

What our Franchisees say…
"I can't see myself ever leaving this business. You sell a quality product and get the company support you need."
- Steve Yannalfo, First Out-of-State Franchisee

"As a SuperCoups franchisee, I have flexibility to create the kind of company I want."
- Brian McGillicuddy

Is SuperCoups right for you?
Experience has shown that the best candidates for the SuperCoups business opportunity are those that have strong sales experience, enjoy building relationships within their community, are motivated and willing to work hard to establish their business. This business opportunity will not be a good fit for those who do not wish to "pound the pavement" to acquire sales.

*In markets where the RedPlum wrap is available.

Please note this franchise is currently not accepting inquiries from AK, AR, CO, HI, ID, IL, IN, LA, MT, NE, NM, ND, OR, SD, UT, WA, WV, WY, AL, MI, MN, MO, MS, NC, NV, OH, SC, TN or from outside the United States. Interested parties should have at least $50,000 to invest.

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SuperCoups is currently accepting inquiries from the following states:

Arizona, California, Connecticut, Delaware, Florida, Georgia, Iowa, Kansas, Kentucky, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Oklahoma, Pennsylvania, Rhode Island, Texas, Vermont, Virginia, Washington, D.C., Wisconsin

Interested parties should have at least $20,000 in liquid capital to invest.

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If you're still considering SuperCoups, why not take a moment to learn a little more?

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* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.