sweetFrog is the "hoppiest" franchise around! Our award winning franchise has been leading the fro-yo industry since our inception in 2009. We pride ourselves on creating hoppiness wherever we go and our easy to follow business model, world class support team and proprietary flavors will help you achieve your goals and aspirations for years to come.

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What Does a sweetFrog Franchise Cost?

To buy a franchise with sweetFrog, you'll need to have at least $200,000 in liquid capital and a minimum net worth of $500,000. Franchisees can expect to make a total investment of at least $300,000. They also offer financing via 3rd party. *

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Financial requirements for this franchise:
Liquid Capital:$200,000
What does Liquid Capital mean?
Net Worth:$500,000
What is Net Worth?
Total Investment:$300,000
What does Total Investment mean?


Options available to Franchisees:
Financing:Via 3rd party

Franchisor Details

Facts about this Franchise:
Total Units:350
Home Office: Richmond, Virginia
Year Founded:2009

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Own A sweetFrog Franchise

Welcome to sweetFrog - where our goal is to create the best frozen yogurt experience you've ever had!

sweetFrog Premium Frozen Yogurt is not only one of the most rapidly-expanding frozen yogurt concepts; we are one of the fastest growing franchises of any category in the nation! In June of 2009, sweetFrog began with just one location, operated by our founder, Derek Cha. Now, 350 sweetFrog locations are up and running in the U.S. and abroad! The credit for our expansion is due to enthusiastic entrepreneurs who have seen our proven concept and were ready to bring sweetFrog to their communities.

The sweetFrog Advantage

It's no secret that self-serve frozen yogurt has become one of the fastest-growing concepts in the nation! Consumers are falling in love with choosing their own flavors and topping combinations! Given the multiple investment opportunities that exist today for self-serve frozen yogurt, what makes sweetFrog stand out from the rest? The answer is simple: through the highest quality product, a localized flair, and two loveable mascots, sweetFrog emanates a warm, family-friendly environment that communities across the nation are embracing.

Passionate About Our Community
At sweetFrog, our business is premium frozen yogurt, but our passion is the human connection! In each one of our sweetFrog locations, you'll find that we are active members of our community. We sponsor the local Little Leagues, support the Girl Scouts of America, donate our time and resources to local charities, and much more. We strive to be more than just a business – we strive to be your neighbor.

Our training program takes place in Richmond, VA over a four day period where we will walk you through all aspects of operating a sweetFrog franchise. We utilize both in the classroom training covering Marketing, HR, Accounting etc. and then also take our new members to one of our corporate stores where they are able to have a hands-on learning experience opening, operating and closing a store.

Franchise Requirements

Do you have restaurant experience? Have you owned your own business? Or, are you an enthusiastic professional, looking for an exciting new career? If so, this may be the opportunity for you! sweetFrog is looking for experienced, enthusiastic entrepreneurs to join the growing sweetFrog community.

We're looking for franchise owners that have a passion for the sweetFrog brand. While our franchisees come from all walks of life there are certain characteristics they all possess including a strong sense of community, outgoing, and are business minded. Our best franchisees are able to build strong relationships within their communities and lead by example offering their employees the motivation to excel.

  • $500,000 Total Net Worth
  • $200,000 Liquid Assets
  • Prior Business Management Experience Recommended
  • Prior Franchise or Restaurant Experience Preferred
  • Multi-unit Franchise Experience is a huge plus

Next Step!

Have you visited your local sweetFrog and wondered how you can be a part of our success story? If you are an eager entrepreneur seeking to expand your portfolio, or simply a business-minded individual looking to start a new adventure in life, sweetFrog would like to hear from you! Fill out the form today!

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Ready to Learn More?

We have more information on sweetFrog available today for you to review.

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Speak To A Rep Now

To get more information on sweetFrog, please call Shemar Pucel directly at (804) 835-6761.


sweetFrog is currently accepting inquiries from the following states:

Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Washington, Washington, D.C., West Virginia, Wisconsin, Wyoming

Interested parties should have at least $200,000 in liquid capital to invest.

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If you're still considering sweetFrog, why not take a moment to learn a little more?

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* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.