Fresh Soup Company

Opportunity Cost

  • Liquid Capital Required: $120,000
  • Net Worth Required: $350,000
  • Total Investment: $400,000

About Zoup!

  • Industry: QSR
  • Subsector: Soups and Salad Shops
  • Total Units: 100+
  • Year Founded: 1998
  • Started Franchising: 2003
  • Home Office: Southfield, MI

Additional Details

  • Canada Offering: Ontario ONLY
  • Training: 17-days at Zoup! Business office and company store
  • Onsite Training: Ten-days before and after Grand Opening

About Us

Zoup! is the leading soup-differentiated fast-casual restaurant franchise that is defining the category with its premium and proprietary soups. Each location offers 12 hand-crafted varieties each day from our collection of hundreds of recipes. "Something for Everyone" nutritional options include low-fat, vegetarian, dairy-free and gluten-free. Zoup! also offers made-to-order GreenZ! Salads, SandwichZ!, TryTwo! Combos, baked desserts and beverages.

The Zoup! concept consistently receives accolades from local and national media and organizations, including: a #25 ranking on “Top 100 Movers & Shakers” by Fast-Casual Magazine, INC magazine’s 2016 “Franchise 500,” HOUR Detroit Magazine’s “Best Soup” and Nation’s Restaurant News “Hot Concepts!” And, in Franchise Business Review’s independent survey of our own franchisees, we earn high marks in the key areas of financial opportunity, training and support, leadership, operations and product development, and core values.

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Zoup! website

Why Choose Zoup!

Franchisees Benefit from a Strong Brand in a Fast-Growing Segment

With the same "Everything Matters" philosophy that ensures quality, satisfaction and convenience for our customers, Zoup! has created the infrastructure, systems and support programs that give franchisees the tools they need to build their own successful businesses.

In addition to the opportunity to own a one-of-a-kind, exciting business that has a proven record of success, Zoup! franchisees enjoy the following benefits:

  • Leader in niche category
  • “Lifestyle hours” of operation
  • Simplified menu items require little prep and no cooking, which allows for a “front of house” focus
  • No sales ramp up or accounts receivable
  • An authentic, strategic and transferable culture
  • No restaurant experience required

Ideal Candidate

Zoup! is a great franchise opportunity for someone who enjoys working with people, is very organized, works well with systems and is computer savvy. No restaurant experience is required, however management experience is a must for motivating a team of 12 part-time employees.


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