Love being outside? Like exploring ways to improve a home’s look and curb appeal? A franchise specializing in lawn care, landscaping or exterior lighting could be the right business opportunity for you to explore then. More and more Americans want to enjoy their lawns, but they don’t want to invest their free time in making those yards look their best. As a lawn care or exterior illumination franchise owner, you can step in and offer your services to beautify and maintain yards, freeing up homeowners to simply enjoy being outside.
42% of U.S. homeowners updated their existing lawn by replanting in 2015-2016.
In 2016, the average spend per household on lawn care and gardening was $407.
SOURCE: National Gardening Association; Business Insider
From 2010 to 2015, households purchasing lawn care services increased 7% a year, on average.
SOURCE: Garden Research
44% of Americans hired a professional to perform any lawn services in 2016.
SOURCE: National Association of Landscape Professionals
National Gardening Association; Business Insider
National Association of Landscape Professionals
When it comes to the kinds of opportunities in the lawn care, landscaping and outdoor lighting franchise market, there are probably more options than you may realize. To start, there is the traditional route of mowing, mulching and weeding. But you can also offer landscaping services to beautify and maintain trees, shrubs and flower beds. There are also exterior lighting franchises, to allow homeowners to spend more time outdoors, after dark, as well as pest removal companies, to ensure that mosquitoes don’t mar any outdoor experiences.
Starting a lawn care, landscaping and lighting business can be a challenge due to the seasonal nature of the business. However, with the help of an experienced franchisor, you will be able to plan and budget to weather the slower seasons, ensuring that you and your family achieve success in your new entrepreneurial endeavor. What’s more, as a franchisee you will benefit from the marketing insight that your franchisor has gathered over the years, so you are better able to grow your customer base.
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