Franchise Gator has once again been named the #1 portal in the 4th Quarter Franchise Benchmark Report
for 2015. Franchise Gator is the only online franchise directory to
consistently receive the top place ranking for two years straight.
“Having remained the top franchise directory for
eight consecutive quarters is a huge honor,” said Eric Bell, General Manager at
Franchise Gator. “We take our commitment to the industry, including both
prospective franchisees and franchisors, very seriously and are dedicated to
continually increasing the value of our site each and every day.”
In addition to providing valuable educational
resources, Franchise Gator is dedicated to helping franchisors grow their
businesses by providing unmatched exposure on the web putting their opportunity
in front of more prospects.
“We look forward to continuing this streak into 2016,”
said Bell. “We are always searching for opportunities to make improvements and
stay ahead of industry trends which I believe is reflected in our top place
ranking for the 8th time in a row.”
Franchise Benchmark aggregates data from hundreds of
brands to show key trends in the franchise industry. The data includes total
lead flow, client usage, financial qualifications, email click-through rates, online
franchise application rates, unsubscribe rates, expansion, and retention. The Q4
2015 report provides a list of the Top Franchise Advertising Portals in
addition to other metrics useful in measuring prospect interest. The current
report can be found at www.franchisebenchmark.com.
Franchise Gator, a unit of Landmark Interactive, a
division of Dominion Enterprises, is the leading destination for those seeking
to invest in a franchise opportunity. Now in its 14th year, Franchise Gator and
its network of sites offer information on hundreds of business and franchise
opportunities available in more than 100 industries. Franchise Gator provides
franchisors with a quality, cost-effective mode of franchise marketing.