Planet Beach is pleased to announce the promotion ofDavid Mesa to President of Franchise Operations. Planet Beach is committed to building and maintaining a strong and dynamic management team. Mesa will be responsible for overseeing and managing the company’s various franchise operations, both domestic and international.
“David’s experience in taking a strategic vision and executing on that vision will strengthen Planet Beach’s position as the industry leader,” said Stephen P. Smith, CEO of Planet Beach. “With a proven track record for successfully leading large scale initiatives and driving innovation, David’s leadership skills are well suited to lead Planet Beach’s development efforts as we continue in our mission to change the way the world rejuvenates.”