ROSWELL, GA (August 5, 2015) - Franchise Gator today announced it has once again been named as the Top Franchise Advertising Portal in the Franchise Benchmark Q2 2015 report. This marks the sixth consecutive quarter the website has been ranked in the top position as the number one lead generation portal.
Eric Bell, General Manager at Franchise Gator, credits the company’s success to many factors, including Gator’s dedication to driving more traffic than its competitors. “We are committed to being the number one lead source for our clients by providing them with more quality leads than any other source,” said Bell. “Our clients tell us that our leads get further along in the sales process and convert at a higher rate which makes us extremely proud.”
Franchise Gator currently generates more leads than any other portal in the industry having doubled its number of visitors in 2014. The company is committed to staying ahead of industry trends and providing valuable and relevant content to educate both franchisors and potential franchisees.
“Delivering the best leads and top-notch service to our clients is our focus, and we are honored to be recognized as the number one franchise portal for the sixth quarter in a row,” said Bell.
Franchise Benchmark aggregates data from hundreds of brands to show key trends in the franchise industry. The data includes total lead flow, client usage, financial qualifications, email click-through rates, online franchise application rates, unsubscribe rates, expansion, and retention. The Q2 2015 report provides a list of the Top Franchise Advertising Portals in addition to other metrics useful in measuring prospect interest. The current report can be found at www.franchisebenchmark.com.
About Franchise Gator
Franchise Gator, a unit of Landmark Interactive, a division of Dominion Enterprises, is the leading destination for those seeking to invest in a franchise opportunity. Now in its 13th year, Franchise Gator and its network of sites offer information on hundreds of business and franchise opportunities available in more than 100 industries. Franchise Gator provides franchisors with a quality, cost-effective mode of franchise marketing.